Remote FMCG Digital Marketing Strategist

Placements24; Polokwane; Hybrid; ZAR 360,000 - 540,000; Full time

Benefits offered by this job

Fully remote work arrangement

Access to online courses & development

Collaborative culture

Job summary

Placements24 is seeking a creative and analytical Remote Digital Marketing Specialist to drive online presence for FMCG brands across South Africa.

You will develop, implement, and manage campaigns across SEO, SEM, social media, content, and email marketing to boost brand awareness, generate leads, and increase online sales. This fully remote role requires strong data skills and a proactive mindset.

Qualifications

• Bachelor's degree in Marketing, Digital Media, Communications, or related field.
• 3–5 years' digital marketing experience, FMCG/consumer brands preferred.
• Proven SEO, SEM, social media, and content marketing track record.

Responsibilities

• Develop and execute digital marketing strategies aligned with brand goals.
• Manage paid campaigns (Google Ads, social ads) for ROI growth.
• Oversee social channels, create engaging content, analyze performance.
• Implement SEO best practices to boost organic traffic.
• Develop and run email marketing campaigns with segmentation.

Skills

SEO/SEM

Social media marketing

Content creation

Email marketing

Analytics

Strategic thinking

Independent work

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Google Ads

Facebook Ads Manager

Email marketing software

Job description

Placements24 is seeking a creative and analytical Remote Digital Marketing Specialist to drive online presence for FMCG brands across South Africa.

You will develop, implement, and manage campaigns across SEO, SEM, social media, content, and email marketing to boost brand awareness, generate leads, and increase online sales. This fully remote role requires strong data skills and a proactive mindset.