Remote Digital Marketing Strategist - Data-Driven Growth

Placements24; Bloemfontein; Hybrid; ZAR 600,000 - 1,000,000; Full time

Benefits offered by this job

Fully remote work arrangement

Competitive salary

Health, dental, and vision insurance

Professional development stipend

Work with cutting-edge technologies

Annual home office stipend

Job summary

Our client, a forward-thinking SaaS company, is hiring a Digital Marketing Strategist to shape and execute a comprehensive digital marketing program. This fully remote role focuses on lead generation, customer acquisition, and brand awareness across multiple channels.

You will define target audiences, set KPIs, and translate data insights into actionable campaigns while collaborating with content, design, and sales teams. Remote work offers strong autonomy and growth.

Qualifications

• Bachelor's degree required.
• Minimum 6 years in digital marketing with cross-channel execution.
• Experience developing B2B or B2C digital marketing strategies.

Responsibilities

• Develop and implement a comprehensive, multi-channel digital marketing strategy aligned with business objectives.
• Conduct market research, competitor analysis, and audience segmentation to identify strategic opportunities.
• Define KPIs for all digital marketing initiatives and track progress against goals.
• Oversee and guide the execution of campaigns across SEO, SEM, social media, content, email marketing, and other channels.
• Analyze campaign data and provide insights and strategic recommendations for optimization.

Skills

Analytical skills

Cross-channel strategy

Stakeholder influence

Remote work independence

Education

Bachelor's degree in Marketing, Business, Communications, or related field

Tools

Google Analytics

Adobe Analytics

Job description

Our client, a forward-thinking SaaS company, is hiring a Digital Marketing Strategist to shape and execute a comprehensive digital marketing program. This fully remote role focuses on lead generation, customer acquisition, and brand awareness across multiple channels.

You will define target audiences, set KPIs, and translate data insights into actionable campaigns while collaborating with content, design, and sales teams. Remote work offers strong autonomy and growth.