Growth-Focused Digital Marketing Lead (Remote)

Placements24; Paarl; Ibrido; ZAR 900.000 - 1.500.000; Tempo pieno

Vantaggi offerti da questo lavoro

Competitive salary package

Health benefits

Remote work flexibility

Professional development opportunities

Descrizione del lavoro

Placements24 is seeking a Senior Digital Marketing Strategist to lead our fully remote, data-driven campaigns across SEO, SEM, social media, email marketing, and content marketing. You will own online strategy to drive brand awareness, customer acquisition, and revenue growth.

Ideal candidates bring 7+ years in digital marketing, deep channel expertise, and a proven ability to translate analytics into strategic actions.

Competenze

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 7+ years in digital marketing with proven strategy success.
• In-depth SEO, SEM, social media, email, and content marketing knowledge.
• Proficient with analytics tools and marketing automation.
• Strong analytical skills to translate data into strategy.
• Excellent written and verbal communication; strong copywriting.

Mansioni

• Develop data-driven digital marketing strategies across all online channels.
• Manage and optimize SEO/SEM campaigns to improve rankings and traffic.
• Oversee social media strategy, content creation, and community engagement.
• Plan and execute email marketing campaigns with segmentation and automation.
• Develop content marketing initiatives including blog posts and website copy.
• Analyze campaign performance with analytics tools and provide actionable insights.
• Stay up-to-date with digital marketing trends and best practices.
• Manage digital marketing budget and optimize resource allocation.
• Collaborate with sales, product, and creative teams for cohesive messaging.
• Conduct market research and competitive analysis to identify growth opportunities.

Conoscenze

SEO

SEM

Social media

Email marketing

Content marketing

Analytics

Copywriting

Formazione

Bachelor's degree in Marketing or related field

Master's degree (advantage)

Strumenti

Google Analytics

Marketing automation platforms

Descrizione del lavoro

Placements24 is seeking a Senior Digital Marketing Strategist to lead our fully remote, data-driven campaigns across SEO, SEM, social media, email marketing, and content marketing. You will own online strategy to drive brand awareness, customer acquisition, and revenue growth.

Ideal candidates bring 7+ years in digital marketing, deep channel expertise, and a proven ability to translate analytics into strategic actions.