Remote Digital Marketing Lead — Strategy, SEO & Growth

Placements24; Vereeniging; Hybrid; ZAR 600,000 - 1,200,000; Full time

Benefits offered by this job

Competitive salary & bonus

Fully remote role

Health, dental, vision insurance

Home office stipend

Job summary

Placements24 is seeking a Remote Digital Marketing Manager to lead the complete digital marketing strategy, spanning SEO, SEM, social media, email marketing, and content strategy. You will work autonomously with a distributed team to drive brand awareness, customer acquisition, and revenue growth in a remote-first organization.

The role requires 5+ years in managing comprehensive digital marketing strategies, with expertise in analytics tools and marketing automation.

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• Master's degree preferred.
• 5+ years of experience in managing comprehensive digital marketing strategies, remote experience advantageous.
• Expertise in SEO, SEM, social media, content marketing, and email marketing.
• Proficiency with analytics tools (GA, Adobe Analytics) and marketing automation platforms.
• Strong leadership, communication, and project management skills.

Responsibilities

• Develop and implement a holistic digital marketing strategy aligned with business objectives.
• Manage and optimize paid search (SEM) and social media campaigns across platforms.
• Oversee SEO initiatives to improve organic rankings and traffic.
• Lead content strategy and development aligned with brand voice and goals.
• Analyze campaign performance data and provide strategic insights.
• Manage the digital marketing budget and allocate resources efficiently.
• Collaborate with cross-functional teams to ensure cohesive marketing efforts.

Skills

SEO

SEM

Social media marketing

Content marketing

Email marketing

Marketing analytics

Marketing automation

Leadership

Remote collaboration

Education

Bachelor's degree in Marketing/Business

Master's degree preferred

Tools

Google Analytics

Adobe Analytics

Google Ads

Facebook/Meta Ads

LinkedIn Ads

HubSpot

CRM tools

Job description

Placements24 is seeking a Remote Digital Marketing Manager to lead the complete digital marketing strategy, spanning SEO, SEM, social media, email marketing, and content strategy. You will work autonomously with a distributed team to drive brand awareness, customer acquisition, and revenue growth in a remote-first organization.

The role requires 5+ years in managing comprehensive digital marketing strategies, with expertise in analytics tools and marketing automation.