Remote Digital Content Strategist: Strategy, SEO & Growth

Placements24; Soweto; Hybrid; ZAR 420,000 - 660,000; Full time

Benefits offered by this job

Bonuses

Remote work

Professional development

Online team culture

Job summary

Placements24 is seeking a forward-thinking Digital Content Strategist for a fully remote role in South Africa. You will shape the content roadmap to align with marketing goals, audience needs, and SEO best practices, driving engagement and brand authority.

You will collaborate with SEO and social teams, manage multi-format content (articles, infographics, videos) and analyze performance to deliver measurable results in a supportive remote environment.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Proven experience in developing and executing successful digital content strategies.
• Strong understanding of SEO principles and content marketing.
• Excellent writing, editing, and communication skills.
• Experience with CMS and web analytics tools.
• Ability to work independently in a remote setting.

Responsibilities

• Develop and implement a comprehensive digital content strategy that supports marketing objectives and enhances user engagement.
• Conduct audience research, keyword research, and competitor analysis to inform content creation and optimization.
• Plan, create, and manage a content calendar for various digital platforms, including website, blog, social media, and email.
• Oversee the creation of diverse content formats, such as articles, infographics, videos, and social media updates.
• Analyze content performance metrics (e.g., traffic, engagement, conversion rates) and provide insights for continuous improvement.
• Collaborate with SEO specialists, social media managers, and other marketing team members to ensure content reach and impact.

Skills

Content strategy

SEO

Copywriting

CMS

Web analytics

Remote collaboration

Education

Bachelor's degree in Marketing/Communications/Journalism

Tools

Google Analytics

CMS platforms

Job description

Placements24 is seeking a forward-thinking Digital Content Strategist for a fully remote role in South Africa. You will shape the content roadmap to align with marketing goals, audience needs, and SEO best practices, driving engagement and brand authority.

You will collaborate with SEO and social teams, manage multi-format content (articles, infographics, videos) and analyze performance to deliver measurable results in a supportive remote environment.