Remote Demand Gen SDR — Pipeline Builder (SA)

Blacksmith Agency LLC; Brakpan; Remote; ZAR 201,000 - 312,000; Full time

Job summary

Blacksmith Agency is hiring Sales Development Representatives across South Africa who are hungry to open doors and drive pipeline. As Demand Generation Representative at Blacksmith, you own the top of the funnel: researching, sourcing and booking meetings with qualified decision makers, and creating the first impression of Blacksmith Agency for potential clients.

This is not about spamming a list. It is thoughtful outreach, pattern recognition and smart communication, using tools like LinkedIn

Qualifications

• 2+ years in a similar SDR/BDR role (agency or SaaS a plus).
• Strong written communication and ability to personalize outreach.
• Familiarity with outbound tools such as Sales Navigator, SalesLoft, Apollo and ZoomInfo.
• Experience using Salesforce and managing own pipeline.

Responsibilities

• Source and research ideal accounts based on ICP.
• Identify decision makers and build contact lists.
• Craft and execute personalized outbound sequences via email, LinkedIn and phone.
• Book qualified discovery calls for Account Executives.
• Maintain clean records in Salesforce and SalesLoft.
• Test messaging and optimize targeting with the sales team.

Skills

B2B sales

SDR experience

Outbound outreach

Written communication

Tools

Sales Navigator

SalesLoft

Apollo

ZoomInfo

Salesforce

Job description

Blacksmith Agency is hiring Sales Development Representatives across South Africa who are hungry to open doors and drive pipeline. As Demand Generation Representative at Blacksmith, you own the top of the funnel: researching, sourcing and booking meetings with qualified decision makers, and creating the first impression of Blacksmith Agency for potential clients.

This is not about spamming a list. It is thoughtful outreach, pattern recognition and smart communication, using tools like LinkedIn