Regional Sales Manager

Senwes; Centurion; On-site; ZAR 500,000 - 700,000; Full time

Job summary

A wholesale supplier in Africa is seeking a Regional Sales Manager to maximize the profitability of allocated accounts. The role involves managing customer relationships and supporting sales reps to achieve their targets. Ideal candidates will have a strong sales management background and the ability to develop relationships with key accounts. This position is based in Centurion, Gauteng.

Qualifications

• Proven track record in sales management.
• Ability to build strong customer relationships.
• Experience in managing sales teams.

Responsibilities

• Maximise profitability of allocated accounts.
• Manage relationships with customers and sales reps.
• Ensure achievement of sales targets.
• Build trust and deliver consistent service.

Skills

Sales strategy development

Customer relationship management

Product knowledge in hardware and irrigation

Training and development skills

Promotional planning

Job description

Agrinet, a wholesale supplier and distributor of a wide range of products that cater to hardware retail, specialist industrial and irrigation markets in Africa is seeking the services of a Regional Sales Manager who will be responsible for maximising the profitability of allocated accounts, by managing the relationships with the Customers, whilst also managing a team of sales reps and merchandisers, giving them the necessary support, they require to reach their sales targets across all ranges and customers.

Responsible for achievement of sales targets

• Ensure orders received as per budgeted month.
• Increase turnover of existing customers across the entire account base by upselling and cross selling.
• Set overall revenue targets for each account.
• Focus on “Sell through” rather than “Sell to".
• Identify opportunities to win business where Customers currently favour competitors’ products.
• Ensure relationship is strong enough for customers not shop elsewhere.
• Inform customers of new products, promotional campaigns marketing programs and feedback to management.
• Assist customers in tenders and quotes where necessary.
• Give customer feedback on sales by product category.
• Keep customer informed on Rebate achievement.
• Assist with minor deliveries and collections where possible.
  
  

Key accounts management

• Build trust and confidence with Customer through reliable and consistent service delivery and industry and product knowledge.
• Resolve complaints and queries effectively.
• Determine and manage the Customer’s expectations regarding stock and delivery.
• Ensure you are aware of your customer is tracking by month, by quarter, by year as well as which product category they might need special attention on.
  
  

Responsible for sales planning

• Updating of customer base and action plans on battle board, with regards to focused and new customers are critical component to sales planning and success.
• Formulate and implement plans to increase turnover per existing customer.
• Ensure knowledge and understanding of customer’s business.
• Determine who the key decision makers are and what their needs are.
  
  

Product knowledge

• Develop and demonstrate specialist knowledge of Agrinet’s and competitor’s products.
• Determine training needs and provide relevant training on product benefits.
  
  

Promotional activity

• Ensure monthly, quarterly and annual promotions with key accounts are implemented successfully.
• Assist with all aspects of planning promotions with groups and online platforms.
• Promotions should grow turnover and volume.
• Promotions include planning and selecting products and availability, marketing and communication to internal stakeholders.
• Ensure that customer open days, shows and/or exhibitions are effective and to Agrinet’s standard.