Red Bull Student Marketeer 2025 - Pretoria

Red Bull Gruppe; Pretoria; On-site; ZAR 200,000 - 300,000; Part time

Job summary

A global beverage company is looking for Student Marketeers in Pretoria, Gauteng, to engage university students and drive brand awareness through innovative campus initiatives. Responsibilities include product sampling, event management, and relationship building within the student community. The ideal candidate should possess excellent communication skills and a passion for the brand.

Qualifications

• Outgoing personality with the ability to relate to different people.
• Understanding of university life and local hotspots.
• Ability to manage part-time work and studies.

Responsibilities

• Represent the brand through interactions with consumers.
• Grow user base through product sampling on campus.
• Build a tailored campus engagement plan.

Skills

Excellent communication skills

Charismatic personality

Highly approachable

Creative mindset

Event management skills

Team player

Job description

RedBull Student Marketeers are part of the most dynamic and empowered brand and product ambassador program in the world. They understand RedBull’s target group and are responsible for driving the brand image and product understanding on their campus and in their region. The goal of the Student Marketeer program is to reach new consumers, excite university students, increase sales, and manage the RedBull brand on a student level (at their campus). This includes direct contact with consumers and customers, inviting product trial, in addition to working at RedBull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative working atmosphere.

Responsibilities

All the responsibilities we'll trust you with:

• Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
• Grow the user base by inviting positive trial and awareness of RedBull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.
• Build and execute a tailored and innovative campus plan which engages students and brings the brand to life at university.
• Create a strong network, establishing and maintaining relationships with key local individuals.
• Drive the brand engagement on your Social Media handles via authentic content.
• Work at RedBull events and supported events to help ensure an unforgettable brand experience for consumers.
• Build relationships with local sales account managers and ensure RedBull is available and visible in outlets.
• Collaborate with sales to open new distribution points for RedBull within your university campus and beyond.
• Leverage relevant assets from the world of RedBull in order to keep RedBull top of mind in sales accounts.
• Ensure perfect execution of defined store standards.
• Deliver executional excellence and show love for the details in all areas of your role.
• Share ideas and collaborate with the team through regular face-to-face and online interaction.
• Plan & report your activities via the dedicated online platform in a timely manner and with accuracy.
• Contribute to develop the media business by providing local insights, trends and overall opportunities.

Qualifications

• Excellent communication skills
• Charismatic, energetic, positive and outgoing personality
• Highly approachable and social with the ability to relate to different people in many occasions
• Immersed in student life with thorough understanding of the university, city & region, incl. behind-the-scenes activities & hot-spots
• Encompass a creative mindset and an entrepreneurial spirit, with a high sense of responsibility and initiative
• Ability to manage part-time work & studies and ideally available to work some evenings and weekends
• An affinity and desire to learn and apply a new range of skills, especially marketing, negotiation and sales
• Connected with a variety of influential groups and individuals on campus
• Passionate about the RedBull brand and product
• Driver’s License preferred
• Event/project management skills and affinity to work ‘behind the scenes’
• Great team player
• Available to flexibly work part-time, including evenings and weekends

Additional Details

• Travel 80-90%

Location

Pretoria Gauteng, South Africa