Performance Marketing Manager (Remote, Edenvale)

Blacksmith Agency; Gauteng; Remote; ZAR 1,314,000 - 1,807,000; Full time

Job summary

Blacksmith Agency is a remote, AI-first digital agency seeking a Performance Marketing Manager to own paid media for a book of B2B and growing-brand clients. You’ll set strategy, budgets, roadmaps and craft the narrative when clients ask why.

You are the strategic voice at the table and make the calls. You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, optimize bids, track performance with GA4 and Pixels, and drive long-term client growth through upsell and retention.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA improvement with client data.
• Agency experience across multiple clients.
• Clear spoken English with US clients on live calls.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn, and Microsoft Ads.
• Handle budget allocation, bidding, targeting and testing.
• Ensure conversion tracking with GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client.
• Drive account growth through retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

Live calls with US clients

Tools

GA4

Tag Manager

Platform Pixels

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Performance Marketing Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.