Partnerships Campaign Manager

Initiate International; Johannesburg; On-site; ZAR 200,000 - 300,000; Full time

Job summary

A leading sports betting brand in Johannesburg is seeking a Partnerships Campaign Manager to drive acquisitions and strengthen brand performance through innovative campaigns. The ideal candidate will have at least 3 years of client-facing experience in sales or partnerships, excellent communication skills, and a strong understanding of sports. This role offers a chance to significantly impact the brand's growth and profitability.

Qualifications

• Minimum 3 years’ client-facing experience in sales, partnerships, or account management.
• Proven campaign delivery with strong sales and marketing background.
• Excellent written, verbal, and interpersonal communication skills.

Responsibilities

• Onboard new partners and manage commercial relationships.
• Build campaign calendars and ensure seamless execution.
• Coordinate with creative, CX, legal, and fraud teams.

Skills

Client-facing experience in sales

Strong sales and marketing background

Commercial acumen

Negotiation skills

Analytical skills

Knowledge of sports

Strong communication skills

Proficiency in Excel, Word, PowerPoint, Outlook

Education

Degree or relevant qualification

Job description

Overview

A fantastic opportunity has opened for a Partnerships Campaign Manager in Johannesburg, South Africa. This is your chance to work at the heart of a leading sports betting brand, creating campaigns that inspire, convert, and deliver measurable ROI.

This role is for a relationship builder with commercial flair. You’ll manage partnerships with major players – from Telcos and retailers to media groups – designing and executing campaigns that drive acquisitions and strengthen brand performance. Every campaign you deliver will contribute directly to the scoreboard.

Responsibilities

• Onboarding new partners and managing commercial relationships.
• Building campaign calendars and ensuring seamless execution.
• Coordinating with creative, CX, legal, and fraud teams to deliver flawless campaigns.
• Developing and running marketing strategies that boost acquisition, engagement, and retention.
• Monitoring performance metrics (registrations, FTDs, deposits, ROI) and optimising campaigns.
• Managing campaign budgets and maximising partner ROI.
• Analysing competitor promotions and aligning strategies with in-country teams.
• Driving innovation through new activations and campaign channels.

Requirements

• Minimum 3 years’ client-facing experience in sales, partnerships, or account management.
• Strong sales and marketing background with proven campaign delivery.
• Excellent commercial acumen with negotiation and analytical skills.
• Strong knowledge of sports, with football expertise highly advantageous.
• Ability to manage strategic and operational relationships across multiple markets.
• Proficiency in Excel, Word, PowerPoint, and Outlook.
• Excellent written, verbal, and interpersonal communication skills.
• Degree or relevant qualification preferred.
• Proactive, entrepreneurial, and target-driven mindset.