Paid Social Manager (all genders) - Cape Town, SA

Serviceplan Gruppe für innovative Kommunikation GmbH & Co. KG; Cape Town; On-site; ZAR 360,000 - 480,000; Full time

Job summary

A leading digital agency in Cape Town is seeking a skilled Paid Social Manager to enhance their digital team. Responsibilities include planning, executing, and optimizing paid social campaigns across various platforms while collaborating with creative teams. The ideal candidate has 2–4 years of relevant experience and a strong analytical background. Join a growing team and enjoy comprehensive health benefits and learning opportunities.

Benefits

Health insurance

20 days paid annual leave

Access to eLearning opportunities

Qualifications

• 2–4 years of experience in paid social advertising, ideally in an agency setting.
• Proven track record of setting up and managing paid social campaigns end-to-end.
• Ability to collaborate cross-functionally with creative, strategy, and client service teams.

Responsibilities

• Develop and implement paid social strategies tailored to client goals.
• Continuously analyze campaign performance and provide data-driven insights.
• Manage media budgets responsibly to ensure the highest return on investment.

Skills

Paid social advertising

Analytical skills

Communication skills

Budget management

Tools

Meta Business Suite

TikTok Ads Manager

LinkedIn Campaign Manager

Google Analytics

Canva

Adobe

Job description

About us

Note: To be considered for this role, you’ll need to be a South African citizen or hold a valid work permit.

Serviceplan Group is Europe’s largest independent, partner-led agency group, renowned for its innovative, integrated solutions across strategy, creative, media, and digital communications. With a global presence and more than 5,000 experts in over 30 countries, we help our clients create impactful, future-ready brand experiences. As part of our ongoing growth, our new Cape Town division, Plan.Net CreativeNest South Africa, delivers cutting-edge digital services in UX/UI, real-time 3D asset creation, and social media community management.

We are looking for a skilled and performance-driven Paid Social Manager (all genders) to strengthen our digital team. In this role, you will be responsible for planning, executing, and optimizing paid social campaigns across platforms like Meta, TikTok, LinkedIn, and others. You will manage client budgets efficiently, develop strategic recommendations, and ensure excellent campaign performance from start to finish.

Key Responsibilities

• Develop and implement paid social strategies tailored to client goals (performance and branding).
• Plan, execute, and optimize campaigns across Meta (Facebook & Instagram), TikTok, LinkedIn, Pinterest, and other relevant platforms.
• Continuously analyze campaign performance and provide data-driven insights and optimizations.
• Work closely with the creative team to develop ad concepts and formats that align with platform best practices.
• Lead reporting processes, including insightful performance reviews and proactive next-step recommendations for clients.
• Stay on top of industry trends, platform updates, and emerging paid social features to bring innovative ideas into the team.
• Manage media budgets responsibly, ensuring the highest possible return on investment.

What You Bring

• 2–4 years of experience in paid social advertising, ideally in an agency setting.
• Proven track record of setting up and managing paid social campaigns end-to-end.
• Strong analytical skills and experience with Ads Managers (Meta Business Suite, TikTok Ads Manager, LinkedIn Campaign Manager, etc.).
• Solid understanding of KPIs and performance marketing goals (CTR, CPA, ROAS, CPM).
• Experience in budget management across multiple accounts and/or clients.
• Ability to collaborate cross-functionally with creative, strategy, and client service teams.
• Excellent communication skills and the ability to explain complex data in a client-friendly way.
• Bonus: knowledge of Google Analytics, social listening tools, and basic creative asset editing (Canva, Adobe)

What we offer

• Benefit to health insurance deducted from your monthly remuneration
• 20 days (about 3 weeks) paid annual leave, additional paid leave for annual office closure between Christmas and New Years Eve
• Access to Plan.Net Group eLearning opportunities for all employees, ensuring continuous growth and development

Find out more about about us here. We’re excited to learn more about you - apply now and join our growing team!