Paid Media Team Lead

Betway Africa; Johannesburg; On-site; ZAR 600,000 - 850,000; Full time

Job summary

Betway Africa, a leader in the digital entertainment industry, is seeking a Paid Media Lead to join their Digital Marketing team. The ideal candidate will manage global campaigns across various platforms while ensuring performance and budget optimization. With a focus on programmatic and digital marketing, this role offers an opportunity to impact one of Africa's most recognized gaming brands.

Benefits

Wellness support

Medical aid

Employee Assistance Programme

Qualifications

• Proven success in programmatic & display media.
• Strong knowledge of DSPs, DMPs, PMPs, and tagging.
• Analytical and Excel-savvy.

Responsibilities

• Optimize budgets & performance to meet KPIs.
• Report on ROI & performance weekly/monthly.
• Collaborate with media partners & creative teams.

Skills

Programmatic Advertising

Display Marketing

Performance Marketing

Digital Marketing

Ad Tech

Media Buying

Analytical Skills

Communication

Job description

Get AI-powered advice on this job and more exclusive features.

Direct message the job poster from Betway Africa Betway Africa, part of Super Group (NYSE-listed), is hiring a Paid Media Lead with a passion for programmatic and display to join our Digital Marketing team.

You'll be responsible for managing global campaigns across mobile, desktop, video, and app installs – with full ownership of performance, budget optimisation, and strategic media partnerships.

We're part of a global digital entertainment powerhouse behind some of the world's top iGaming and sports betting brands.

At Betway, innovation and customer obsession fuel everything we do.

With teams in Guernsey, London, Malta, Germany, Portugal, Spain — and now rapidly growing across Africa — we're shaping the future of online entertainment.

What You'll Do

• Optimise budgets & performance to meet KPIs
• Report on ROI & performance weekly / monthly
• Manage DSPs, DMPs, PMPs, tagging, and trafficking
• Collaborate with media partners & creative teams
• Analyse data to drive insights & future benchmarks What You'll Bring
• Proven success in programmatic & display media
• Strong knowledge of DSPs, DMPs, PMPs, tagging & ad tech
• Analytical, Excel-savvy, and detail-obsessed
• Great communicator with stakeholder management skills
• Passion for digital, data, and the sports media landscape What You'll Get Wellness support, medical aid & Employee Assistance Programme (region-specific) Be part of one of Africa's most recognised digital gaming brands Ready to Drive Impact?

Join us at Betway Africa and shape the future in a thriving digital industry.

PaidMedia#ProgrammaticAdvertising#DisplayMarketing#PerformanceMarketing#DigitalMarketing#AdTech#MediaBuying#MarketingJobs#DigitalJobs#MediaStrategy#SportsMarketing#iGamingJobs#SportsBetting#GamingIndustry#EntertainmentCareers#Betway#NowHiring#JobSearch#JoinOurTeam#Careers#MarketingCareers#HiringTalent Bonus : If you're a soccer fanatic with sharp digital instincts – we definitely want to hear from you!

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