Oncology Brand & Customer Manager - SA & SSA

MSD Malaysia

Midrand

On-site

ZAR 900,000 - 1,500,000

Full time

8 days ago
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Job summary

MSD Malaysia is seeking an Oncology Brand & Customer Manager to shape brand strategy and lead cross-functional alignment. You will ensure launch excellence and deliver innovative, customer-centric initiatives supporting disease prevention and treatment through science.

Responsibilities include leading branding across Oncology, market preparation, budgeting, and collaboration with Sales, Medical, Market Access, Regulatory and other teams to optimize ROI and patient outcomes.

Qualifications

  • Relevant commercial or health sciences degree.
  • Minimum 5 years of pharmaceutical industry experience.
  • Multinational pharmaceutical company experience.
  • Strong understanding of the South African pharmaceutical market and regulatory environment.

Responsibilities

  • Lead the formulation, execution, and optimization of Oncology brand strategies.
  • Drive brand growth, market preparation, and launch excellence for new products.
  • Align brand plans with global/ regional strategies and tailor materials locally.
  • Deliver marketing strategy, tactical plans, and performance measurement.
  • Manage budgets to maximize ROI and support brand financial health.
  • Coordinate with Sales Force for rollout and execution of strategies.
  • Collaborate with cross-functional teams to ensure cohesive brand execution.

Skills

Brand Management
Data Analysis
Digital Marketing
Market Research
Customer Insights
Content Creation
Strategic Thinking
Oncology Marketing
Product Management
Competitor Analysis

Education

Relevant commercial or health sciences degree

Job description

Job Description We aspire to be the premier research-intensive biopharmaceutical company. We're at the forefront of research to deliver innovative health solutions that advance the prevention and treatment of diseases in people and animals. As an Oncology Brand & Customer Manager, you will play a pivotal role in shaping brand strategy, leading cross-functional alignment, ensuring launch excellence, and delivering innovative customer-centric initiatives that support our mission of advancing prevention and treatment of disease through leading-edge science.

Responsibilities
  • Lead the formulation, execution, and continuous optimization of brand strategies for the Oncology portfolio (selected indications and other brands as needed) .
  • Drive brand growth, market preparation, and launch excellence for new product introductions.
  • Ensure alignment of brand plans with global and regional marketing strategies, customizing global materials for local relevance.
  • Deliver the full marketing strategy and tactical plans, ensuring they meet performance expectations across the portfolio.
  • Forecast and monitor performance, adjusting strategies based on market insights and in-market performance metrics.
  • Manage promotional and brand-related budgets, ensuring resource allocation maximizes ROI and supports financial health of the brands.
  • Analyze the local and regional oncology market, identifying commercial opportunities and risks.
  • Understand and articulate the full Customer Buying Process, enabling effective segmentation, targeting, and engagement.
  • Lead and align cross-functional teams - including Sales, Medical, Market Access, Regulatory, CDx, Communications, and others - to ensure cohesive execution of brand and franchise strategies.
  • Coordinate with the Sales Force to ensure successful rollout and execution of marketing and promotional strategies.
  • Collaborate with internal and external stakeholders professionally, fostering strong partnerships that enhance brand performance.
  • Develop and deliver innovative, customer-centric programs aligned to preferred customer channels and needs.
  • Seek new, creative, and digital-first ways of interacting with customers.
  • Develop and execute scientific leader (SL) engagement plans across relevant markets.
  • Prepare and deliver key tactical components including marketing tactics, channel mix, promotional activities, and resource plans.
  • Track local and regional initiatives, manage budgets, and oversee reporting and business information systems required to support marketing and sales activities.
  • Travel locally, regionally and internationally as needed to support business needs.
Qualifications Required
  • Relevant commercial or health sciences degree.
  • Minimum 5 years of pharmaceutical industry experience.
  • Multinational pharmaceutical company experience.
  • Strong understanding of the South African pharmaceutical market and regulatory environment.
  • Excellent written and verbal communication skills.
  • Demonstrated strategic thinking, initiative, and problem-solving ability.
  • Ability to work autonomously, manage multiple priorities, and deliver against deadlines.
Preferred
  • Oncology sales or marketing background.
  • Regional SSA market experience.
  • Digital marketing qualification or advanced digital capability.
  • Market access experience.
  • Understanding of French (advantageous).
  • Strong interpersonal, negotiation, and customer-centric skills.
Required Skills
  • Adaptability
  • Brand Management
  • Competitor Analysis
  • Content Creation
  • Customer Insights
  • Customer-Oriented
  • Data Analysis
  • Digital Marketing
  • Event Planning
  • Market Research
  • Oncology Marketing
  • Product Management
  • Strategic Thinking

Employee Status: Regular

Relocation:

VISA Sponsorship:

Travel Requirements:

Flexible Work Arrangements: Not Applicable

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Hazardous Material(s):

Our company is a global health care leader with a diversified portfolio of prescription medicines, vaccines and animal health products. The difference between potential and achievement lies in the spark that fuels innovation and inventiveness; this is the space where we have codified our legacy for over a century. Our success is backed by ethical integrity, forward momentum, and an inspiring mission to achieve new milestones in global healthcare.

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