Mr D - Customer Growth & Insights Manager

takealot.com; Cape Town; On-site; ZAR 900,000 - 1,300,000; Full time

Job summary

Mr D, a division of the Takealot Group, seeks a Customer Growth and Insights Manager in Cape Town to lead data-driven growth initiatives.

You will analyze customer data, drive insights, and influence performance marketing while collaborating with BI, Analytics, Merchandising, Marketing, and Product teams to shape customer experiences. This role demands strong analytical skills and leadership in a fast-paced, data-focused environment.

Qualifications

• Bachelor's Degree or Advanced Diploma required.
• 5+ years technical experience in a relevant field.
• Experience with BI reporting tools (Looker, QlikView, Tableau, Microsoft BI).
• SQL experience beneficial; Python/R beneficial but not required.

Responsibilities

• Data analysis and reporting: collect and analyze customer data from various sources.
• Identify trends and patterns in customer behavior and preferences.
• Segment the customer base to create targeted marketing campaigns and personalized experiences.
• Utilize data analytics tools (Looker, BigQuery, Excel, Braze, Firebase) to extract insights.
• Create and present regular reports and dashboards to senior management with recommendations.
• Collaborate with BI, Analytics, Merchandising, Marketing, and Product teams for alignment.
• Develop and maintain performance marketing benchmarks to assess campaigns.

Skills

Analytical mindset

Data storytelling

Cross-functional collaboration

KPIs & metrics

Communication & presentation

Education

Bachelor's Degree or Advanced Diploma

Tools

Looker

QlikView

Tableau

Microsoft BI

Google Cloud Platform

Braze

Firebase

SQL

Python

R

Job description

Mr D - Customer Growth & Insights Manager

Cape Town

Mr D , a division of the Takealot Group, is looking for a highly talented Customer Growth and Insights Manager to join our team in Cape Town.

Think you've been challenged before? Think again!

• Scale: Show the millions of Mr D customers what you can do
• Learn: We work with the best of the best, and then some.
• Grow: Expand your career in the fast-growing Takealot Group: Mr D, Takealot.com, and TFS. We like to promote from within: Here's your chance.

Why Join Mr D?

At Mr D, we are passionate about delivering exceptional customer experiences through innovation and data-driven strategies. As the Customer Growth and Insights Manager, you will play a critical role in shaping how we engage with our customers, driving growth, and building long-term loyalty. If you thrive in a fast-paced, collaborative environment and are excited about the opportunity to lead a high-performing team, we'd love to hear from you!

About the role:

The Insights Manager will play a crucial role in our organization's performance environment by analyzing data, conducting research, and providing valuable insights to enhance decision-making. This role will focus on gathering and interpreting data related to performance metrics, customer behavior, and market trends to drive business strategies.

Your responsibilities will include:

Data analysis and reporting

• Collect and analyze customer data from various sources, including App events, transactional data, customer surveys & reviews.
• Identify trends and patterns in customer behavior and preferences.
• Segment the customer base to create targeted marketing campaigns and personalized experiences.
• Utilize data analytics tools and software (Google Big Query, Looker, Excel, Braze, Firebase) to extract actionable insights.
• Create and present regular reports (and dashboards) to senior management, highlighting key insights and recommendations.
• Collaborate with cross-functional teams (BI & Analytics, Merchandising, Marketing, Product) to ensure alignment with customer insights.
• Develop and maintain performance marketing benchmarks to assess the effectiveness of campaigns and strategies.

Identify opportunities & strategies focused on

• High-value customer growth & retention
• Reactivation of dormant customers
• Activation of unconverted users

Market Research

• Conduct market research to understand industry trends, competitor activities, and customer preferences.
• Monitor market conditions and provide recommendations for adapting to changes in the competitive landscape.

Customer Insights

• Utilize customer feedback, surveys, and behavioral data to gain insights into customer needs and preferences.
• Collaborate with customer support and marketing teams to improve the customer experience.

Skills & Attributes required:

• Strong analytical mindset with a passion for working with data
• Ability to derive customer need and behavior from data
• Ability to anticipate, identify, and define problems and seek root causes
• Attention to detail and accuracy
• Ability to collaborate with other members of formal and informal groups in the pursuit of common missions, vision, values, and mutual goals.
• Excellent communication and presentation abilities. Familiarity with performance metrics, KPIs, and digital marketing is advantageous.

Qualifications:

• Bachelor's Degree or Advanced Diploma
• 5+ years technical experience in a relevant field
• Experience using BI reporting tools (e.g. Looker, QlikView, Tableau, Microsoft BI, etc.)
• Experience with Google Cloud Platform, Braze & Firebase (or equivalent platforms) would be beneficial.
• Proven experience in data analysis, preferably with a focus on customers.
• SQL experience will be beneficial.
• High proficiency in working with large data sets and business models Retail or e-commerce industry experience beneficial Experience with Python, R beneficial, but not required
• Analytical aptitude
• Reporting acumen

Lets talk about life @ Mr D

• The power is in your hands: We offer a market-related, Total Remuneration Package which allows full flexibility according to your needs. Go on, be the master of your own destiny.
• No doors: We aren't fans of stuffy offices or siloed work environments. See someone you like? High five, collab and make something great.
• Online Learning: Share ideas and grow with global industry leaders who are all just a Slack message away. Love to learn? Up-skill with free access to courses on Prosus Academy and more.
• Good times: Get to know the other extraordinary minds in the takealot group during regular social events and out-of-office activities (think hikes, think mini golf, think good times).
• Birthday leave: Cake Day all the way. Enjoy your day off - you deserve it.
• Help when you need it most: Confidential counselling, legal support and financial guidance, for free, anytime, anywhere.
• Free parking: No more 5km fun runs to your desk (unless you want to).

Like what you see?

If you meet the above you are an Extraordinary Mind.

Mr D is an Equal Opportunity Employer. Applicants from previously disadvantaged groups and people with disabilities will be given preference