Mid – Level Web Analytics Specialist

Adcorp Group; Sandton; On-site; ZAR 400,000 - 550,000; Full time

Job summary

A leading analytics firm in Sandton is seeking a professional with advanced skills in Google Analytics and data visualization tools like Power BI. You will be responsible for configuring and optimizing analytics setups, reviewing reports, and providing insights to improve web traffic and SEO. The ideal candidate has at least 2 years of experience in the field and holds a diploma or higher in a relevant area.

Qualifications

• 2+ years of experience in Google Analytics configuration and optimization.
• Advanced skills in data visualization and SEO optimization.
• Proven examples of SEO reports and Google analytics reports.

Responsibilities

• Configure the WCG’s Portal Google Analytics setup.
• Review GA setup on the Legacy WCG website and the new Portal.
• Provide a detailed report on required deliverables.

Skills

Data visualization tools (Power BI, Google Analytics)

SEO optimization

Web analytics

Education

NQF Level 5 Diploma or higher in Digital Marketing/Multimedia/Web Development/Information Systems

Tools

Google Analytics

Power BI

Google Data Studio

Job description

Experience Required

• Maintain configuration and optimization of Google Analytics – 2 years or more
  
  

Data Analytics Skills

• Advanced proficiency in data visualization tools such as Power BI, Google
• Analytics or Google Data Studio – 2 years or more
• Strong knowledge of SEO optimization and web analytics – 2 years or more
• Examples of SEO reports showing website ranking improvements.
• Examples of Google analytics reports showing Website traffic information
  
  

Qualification

• NQF Level 5, Diploma or higher in Digital Marketing/ Multimedia/ Web Development/ Information Systems or Systems Development
  
  

Deliverables

The Resource Is Required To Provide The Following Services

• Configure the WCG’s Portal Google Analytics(GA) setup.
• Review the GA setup on the Legacy WCG website and the new Portal.
• Review the WCG’s Web analytics business requirement.
• Provide a detailed report indicating the hours required per deliverable to complete the full scope of work.
• Configure reports, dashboards and user logins.
• Create standard reports on Google Analytics that get sent to each WCG department monthly
• Setup and provide Website and Social Media data access in PowerBI via a Web Connector, including all available data dimensions
• Create a hierarchy or roles on Google Analytics to manage WCG roles and use cases. These include: Super Admin, Admin, Analyst