Merchandising Administrator - Offsite

The Legends Agency; Cape Town; On-site; ZAR 200 000 - 300 000; Full time

Job summary

An innovative agency is seeking a Merchandising Administrator to enhance online visibility and revenue through strategic email marketing and deal management. This role involves analyzing data to optimize email performance and collaborating with diverse teams to implement effective strategies. Join a dynamic international team in Cape Town, where your analytical skills will help shape consumer engagement and drive business success. If you thrive in a fast-paced environment and enjoy working with data, this opportunity could be your next career move!

Benefits

Medical Allowance

KPI Incentives

Qualifications

• Degree or relevant experience in a related sector.
• Proficiency in Microsoft tools, especially Excel.
• Experience with SQL and Power BI is useful.

Responsibilities

• Assess deals launched on the website against set KPIs.
• Analyze email performance and make strategic decisions.
• Coordinate with teams to optimize deal exposure.

Skills

Data Analysis

Email Marketing

Strategic Decision Making

Communication Skills

Multitasking

Education

Degree in Marketing or Business

Relevant Experience

Tools

Microsoft Excel

SQL

Power BI

Job description

About the job: Merchandising Administrator - Offsite

Job title: Merchandising Administrator - Offsite

Purpose of the role:

R24 000 + R1500 medical allowance and up to 200 pounds KPI incentives.

The Merchandising team at our international client based in London, with offices in Century City, Cape Town, is responsible for compiling the business online shop window using both qualitative and quantitative data. The goal is to select the most appropriate deals to display on-site, assessing which offerings should deliver the most revenue for the company in the medium to long term. The team provides insights to sales and management to meet changing consumer preferences and seasonal variations. The Merchandising Administrator will ensure email performance is optimized to maximize profit potential and support administrative tasks to launch deals from signing to live status.

Main responsibilities and duties:

• Assess deals launched on the website against set KPIs.
• Analyze location and tier performance of emails and use findings to make strategic decisions.
• Build exposure strategies for different tiers and locations to maximize visitation and revenue on key deals.
• Plan daily email orders to ensure a good mix of key categories and seasonal focuses, avoiding deal fatigue and offering variety to consumers.
• Coordinate with the generics team to schedule paid slots for generic deals monthly, considering merchant requirements and consumer behavior.
• Balance offsite deal exposure to maximize revenue while keeping content engaging for consumers.
• Ensure no clashes in the system between email orders for different regions.
• Select deals for web and app pushes.
• Collaborate with the product team to automate processes and innovate for better email performance.
• Assess the subscriber base and suggest email strategies.
• Utilize audience builder tools to target suitable customers for deals.
• Work closely with CRM, using AB testing to improve email performance.

Technical Skills required:

• Degree or relevant experience in a related sector.
• Proficiency in Microsoft tools (e.g., Excel).
• Ability to analyze data sets to draw logical conclusions.
• Experience with tools such as SQL and Power BI is useful but not essential.

Soft Skills required:

• Ability to prioritize and multitask, responding to ad-hoc data requests while managing ongoing tasks and projects.
• Ability to work with diverse teams and cultures.
• Analytical mindset.
• Strong communication skills.
• Commercial acumen.

Join our international team in South Africa - Cape Town, Century City.