Media Relations Specialist

Placements24; Bloemfontein; Hybrid; ZAR 360,000 - 480,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Paid time off

Remote work

Professional development

Job summary

Placements24 is seeking a proactive Media Relations Specialist to join its remote-first communications team. You will build relationships with journalists, pitch stories, and secure placements across local and national outlets, elevating brand visibility.

The ideal candidate has 4+ years in media relations or PR, excellent writing and pitching skills, and the ability to manage multiple projects autonomously in a remote setting.

Qualifications

• 4+ years of experience in media relations, journalism, or PR.
• Proven track record of securing media placements in reputable publications.
• Excellent written and verbal communication skills, with strong pitching abilities.
• Ability to work autonomously and manage multiple projects remotely.

Responsibilities

• Proactively identify and pursue media opportunities to increase positive brand exposure.
• Develop and maintain strong relationships with journalists, editors, and media influencers.
• Pitch compelling story ideas and secure coverage in relevant local and national media outlets.
• Draft and distribute press releases, media advisories, and fact sheets.
• Monitor media coverage and respond to media inquiries in a timely manner.
• Advise internal teams on media engagement best practices.

Skills

Media relations

Pitching

Stakeholder management

Education

Bachelor's degree in Communications/Journalism/PR

Job description

About the Role

Our client is seeking a proactive and skilled Media Relations Specialist to join their fully remote communications team. This role is focused on building and maintaining relationships with media professionals, securing positive media coverage, and managing the company's external communications. You will be responsible for identifying media opportunities, pitching stories, and acting as a key point of contact for journalists. The ideal candidate is a persuasive communicator with a deep understanding of media landscapes and a passion for storytelling. This position offers a flexible, remote-first environment for an individual dedicated to enhancing brand visibility through strategic media engagement.

Key Responsibilities

• Proactively identify and pursue media opportunities to increase positive brand exposure.
• Develop and maintain strong relationships with journalists, editors, and media influencers.
• Pitch compelling story ideas and secure coverage in relevant local and national media outlets.
• Draft and distribute press releases, media advisories, and fact sheets.
• Monitor media coverage and respond to media inquiries in a timely manner.
• Advise internal teams on media engagement best practices.

Requirements

• Bachelor's degree in Communications, Journalism, Public Relations, or a related field.
• 4+ years of experience in media relations, journalism, or PR.
• Proven track record of securing media placements in reputable publications.
• Excellent written and verbal communication skills, with strong pitching abilities.
• Deep understanding of media operations and current affairs.
• Ability to work autonomously and manage multiple projects effectively in a remote setting.

Benefits

• Competitive salary commensurate with experience.
• Fully remote position with flexible working hours.
• Comprehensive health, dental, and vision insurance.
• Paid time off and holidays.
• Opportunities for professional development and networking in the media industry.