Media Relations Lead — High-Impact PR in Sandton

Placements24; Sandton; On-site; ZAR 420,000 - 600,000; Full time

Benefits offered by this job

Competitive salary

Health, dental, and vision benefits

Growth opportunities

Collaborative work environment

Exposure to high-profile projects

Job summary

Placements24 in Sandton seeks a proactive Media Relations Specialist to advance the company’s public image through strategic media outreach and strong journalist relationships. You will craft compelling pitches, monitor coverage, and coordinate interviews and press events.

The role requires a solid writing acumen, knowledge of current media trends, and the ability to secure favorable placements in reputable outlets.

Qualifications

• Bachelor's degree in Communications, Public Relations, Journalism, or related field.
• 3–5 years of experience in media relations or PR.
• Proven success in securing media placements.
• Excellent writing, editing, and verbal communication skills.
• Strong understanding of media trends and digital channels.
• Excellent networking and interpersonal skills to engage media professionals.

Responsibilities

• Develop and execute targeted media outreach strategies to secure positive coverage.
• Build and maintain relationships with key journalists, editors, and producers.
• Write and edit press releases, media advisories, and other PR materials.
• Monitor media mentions of the company and industry news.
• Coordinate media interviews, press briefings, and events.
• Track and report on campaign effectiveness.

Skills

Media relations

Public relations

Writing

Verbal communication

Education

Bachelor's degree in Communications, Public Relations, Journalism, or related field

Job description

Placements24 in Sandton seeks a proactive Media Relations Specialist to advance the company’s public image through strategic media outreach and strong journalist relationships. You will craft compelling pitches, monitor coverage, and coordinate interviews and press events.

The role requires a solid writing acumen, knowledge of current media trends, and the ability to secure favorable placements in reputable outlets.