Media Relations Executive

Placements24; Stellenbosch; On-site; ZAR 480,000 - 720,000; Full time

Benefits offered by this job

Competitive salary

Stellenbosch location

Full-time role

Professional development

Networking events

Supportive team

Job summary

Placements24 in Stellenbosch invites a seasoned Media Relations Executive to lead press outreach and manage the company’s public image in the local and national arena.

You will cultivate relationships with journalists, write compelling releases, monitor coverage, and advise on crisis communication and messaging. This is a full-time role offering growth opportunities in a vibrant Western Cape setting.

Qualifications

• Bachelor's degree in Communications, Journalism, Public Relations, or related field.
• Minimum of 4 years of media relations experience in corporate or agency settings.
• Proven ability to build strong relationships with media professionals and stakeholders.

Responsibilities

• Identify and engage with media contacts to pitch stories and secure coverage.
• Develop and maintain a media contact database.
• Write and distribute press releases, media kits, and other materials.
• Monitor media coverage and report on PR initiatives.
• Respond to media inquiries and manage interview requests.
• Provide strategic advice on media engagement and crisis communication.

Skills

Media relations

Relationship building

Written communication

Verbal communication

Storytelling

Crisis communication

Media monitoring

Education

Bachelor's degree in Communications, Journalism, Public Relations, or related field

Job description

About the Role

Our client is seeking a dedicated Media Relations Executive to join their vibrant communications team in Stellenbosch . You will be responsible for building and nurturing relationships with journalists, broadcasters, and online media platforms to secure positive coverage for the organization. This role is essential for managing the company's public image and ensuring effective communication of its key messages and achievements in the local and national media landscape.

Key Responsibilities

• Proactively identify and engage with media contacts to pitch stories and secure coverage.
• Develop and maintain a comprehensive media contact database.
• Write and distribute press releases, media kits, and other relevant communication materials.
• Monitor media coverage and report on the effectiveness of PR initiatives.
• Respond to media inquiries and manage interview requests.
• Provide strategic advice on media engagement and crisis communication preparedness.

Requirements

• Bachelor's degree in Communications, Journalism, Public Relations, or a related field.
• Minimum of 4 years of experience in media relations, preferably within a corporate or agency setting.
• Proven ability to build and maintain strong relationships with media professionals.
• Exceptional written and verbal communication skills, with strong storytelling capabilities.
• Knowledge of current media trends and effective outreach techniques.
• Ability to work independently and collaboratively in a fast-paced environment.

Benefits

• Attractive salary and benefits package.
• Opportunity to work in the picturesque town of Stellenbosch .
• Full-time role with clear career progression paths.
• Access to professional development and networking events.
• Supportive team environment committed to excellence in communications.