Media Account Manager

dentsu; Sandton; On-site; ZAR 400,000 - 600,000; Full time

Job summary

A leading media agency is seeking a Media Account Manager to oversee all media-related aspects of multiple brands. The role requires strong relationship-building skills, a comprehensive understanding of brand strategies, and expertise in managing budgets and performance metrics. The candidate will be expected to deliver innovative media strategies while collaborating with internal teams and partner agencies.

Qualifications

• Deep understanding of media strategies and brand management.
• Experience in managing collaborative efforts with partner agencies.
• Ability to compile innovative media strategies.

Responsibilities

• Manage day-to-day media activities across brand portfolios.
• Compile high-quality, innovative media strategies.
• Track and monitor KPIs ensuring they are met.

Skills

Media Strategy

Budget Management

KPI Monitoring

Client Relationship Management

Analytical Skills

Job description

The MAM is the central contact person responsible for managing and driving all media related aspects of the brands in his / her portfolio, including having a clear understanding of the brands, providing strategic direction, monitoring KPIs and budgets, as well as ensuring the effective implementation and buying of all campaigns.

Job Description :

Key responsibilities :

• Build and maintain strong relationships with his / her respective brand client teams.
• Have a deep understanding of ABInBev’s business and each brand within his / her portfolio.
• Manage the overall day-to-day media activity of the brands in his / her portfolio.
• Based on client briefs, compile high quality, innovative media strategies (traditional + digital).
• Encourage collaboration with relevant Dentsu partner agencies, eg. Dentsu Creative.
• Manage output across all Dentsu partner agencies and integrate seamlessly.
• Allocate realistic budgets to campaigns / media platforms and monitor accordingly.
• Agree on and then track / monitor KPIs, ensuring that these are met.
• On approval of strategies, brief media planner to compile campaign schedules.
• Oversee approval of schedules and ensure accurate buying briefs.
• Do monthly flow plan checks and address over- / underspends.
• Continuously look for and present proactive media ideas to the brand teams.
• Evaluate media proposals and make recommendations to client accordingly.
• Put together insightful post campaign reports, including recommendations for future campaigns.
• Together with the insights division, drive competitive brand reviews when / if required.
• Assist the buyer in chasing creative material, when and if required.
• On a weekly basis, communicate accurate account status to client and internal team.
• Support the BUD / Hub in providing portfolio related information when / if required.

Assist the finance team in resolving invoice queries.