Overview
MARKETING SPECIALIST (TECH INDUSTRY) - PLATTEKLOOF CAPE TOWN & HYBRID
We re looking for a hands-on Marketing Specialist with a strong mix of creative flair and strategic thinking to help drive growth in a fast-paced tech-forward business. This role is perfect for someone who thrives on variety from planning standout campaigns to building marketing assets and collaborating across commercial and product teams.
You ll be the link between marketing, sales and product shaping how our solutions are presented to partners and customers both online and on the ground.
Responsibilities
- Brand & Product Marketing — Launch go-to-market strategies for new features and offerings; Work closely with product and sales teams to simplify technical features into compelling customer value; Keep our brand message consistent across all materials and platforms
- Campaigns & Activations — Plan and run B2B and partner-focused marketing campaigns; Lead activations and client-facing events in collaboration with sales; Monitor results and adjust campaigns to hit key metrics
- Content & Creative — Design marketing materials using Canva (for digital and print); Write clear persuasive campaign copy and partner comms
- Project Management — Own your workflow from deadlines and calendars to vendor coordination; Keep stakeholders in the loop and campaigns on track
- Team & Market Support — Collaborate closely with the Chief Commercial Officer and Growth Managers; Provide rollout support, market insights and research on trends and competitors; Help coordinate admin needs like meetings, comms and reports
Requirements
- 4 years of marketing experience, ideally in tech B2B or digitally-led businesses
- Strong grasp of product and brand marketing
- Confident project manager comfortable juggling multiple campaigns
- Experience using Canva and an eye for clean, modern design
- Excellent writing and communication skills
- Based in Cape Town with the ability to travel to Johannesburg occasionally
- Willing to work in a hybrid setup (4 days in-office, 1 remote)
Nice to Have
- Experience marketing through channel partners or resellers
- Familiarity with CRM tools, marketing automation, or campaign analytics
Benefits
- What’s In It for You: Hybrid flexibility, strike the balance between focused solo work and lively team energy
- Competitive salary aligned with experience and performance
- Real impact your ideas will shape how the market sees us
- Career growth — join a high-performing collaborative team in a growing company
- Creative freedom — space to experiment, build and make your mark