Overview
Job title : Marketing Sales Manager
Job Location : Gauteng, Pretoria Deadline : September 19, 2025 Quick Recommended Links
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About the role
- As the Exhibition Sales Specialist, you will be responsible for selling and managing exhibition space within Brooklyn Mall & Brooklyn Square. You will work closely with local and national brands, agencies, and partners to create impactful in-mall exhibitions, activations, and brand experiences. Your core focus will be to drive revenue through leasing promotional space, ensuring activations align with the mall’s strategic objectives and enhance shopper engagement.
- This role suits a self-starter who thrives in a target-driven environment, has excellent relationship-building skills, and understands how to translate brand needs into effective in-mall marketing opportunities.
What you will bring
- Minimum 3 years’ experience in exhibition, media, or mall activation sales, preferably within a retail or shopping Centre environment.
- Proven track record of exceeding sales targets and driving commercial growth.
- Strong network of clients, brands, and agencies in the activation / promotions industry.
- Excellent verbal and written communication, negotiation, and presentation skills.
- Ability to manage multiple projects simultaneously and work under pressure.
- Confident, outgoing, and able to work independently as well as part of a team.
- Highly organised with exceptional time management and attention to detail.
- Understanding of retail marketing, brand activation, and promotional planning.
What you will be doing
Strategic Planning and Execution
- Marketing Strategy: Develop and implement a comprehensive marketing strategy, including an action plan.
- Achieve alignment with the property owners and mall’s objectives by specific deadlines.
- Deliver a monthly review of marketing performance.
Campaign Management
- Launch and manage all mall campaigns as per the agreed strategy.
- Plan and execute campaign activities, sales, and special events, ensuring they are completed on time and within budget.
- Monitor campaign timelines, creative outputs, and implementation quality.
- Meet campaign KPIs and targets agreed by property owners.
- Oversee event planning, budgeting, vendor management and onsite coordination.
Stakeholder Collaboration
- Conduct monthly meetings with tenants to encourage participation and collaboration in campaigns.
- Engage with precinct stakeholders on collaborative opportunities.
- Ensure alignment and maintain a productive working relationship between EBM, Property Owners and on-site marketing team.
- Act as a liaison between all service providers (e.g. : creative, social media, publicity, etc.).
- Support the promotion of our tenants, the customer journey and brand image.
- Interface / build relationships and provide marketing support to the General Manager, Portfolio Manager, Finance Manager, internal team managers and staff, as well as customers and the public.
Media
- Build and maintain media relationships to enhance public relations and corporate image.
- Lead the creation and distribution of press releases with key messages.
- Oversee out-of-home, print, digital, and other advertising to ensure consistent brand visibility.
- Develop holding statements for media enquiries.
Performance Metrics :
- Foot Traffic Growth : Work to achieve year-on-year growth of mall footfall.
- Monitor and report weekly foot traffic trends.
- Track key marketing KPIs (e.g., footfall, engagement, reach, ROI).
- Review campaign results and identify improvement areas
Brand Visibility
- Roll out updated brand CI and positioning.
- Increase brand visibility through strategic brand campaigns and online presence.
- Conduct regular visual checks for brand compliance in signage, communications, and campaign collateral.
Reporting
- Compile strategic presentations and reports, providing key insights and data to support informed decision-making and the achievement of marketing objectives.
SALES (NON-GLA EXHIBITIONS AND KIOSKS)
- EBM are currently seeking a passionate, driven, and results-oriented Exhibition Sales Specialist to join our sales team. This is an exciting opportunity for a sales professional with a flair for retail activations, exhibitions, and brand engagements within high-traffic environments.
Key Responsibilities :
- Client Engagement : Conduct sales meetings with prospective clients and agencies to understand their exhibition and promotional needs.
- Sales Strategy : Develop and implement a proactive sales strategy to drive new business and maximize occupancy of exhibition space.
- Space Management : Identify, plan, and allocate promotional / exhibition space across the mall in line with operational requirements and brand relevance.
- Proposal Development : Prepare tailored proposals and presentations to potential exhibitors showcasing available space and opportunities.
- Relationship Management : Build and maintain long-term relationships with brands, agencies, and partners to drive repeat business.
- Revenue Growth : Consistently meet and exceed sales targets and contribute to the commercial success of Brooklyn Mall & Brooklyn Square.
- Activation Oversight : Work with internal teams to coordinate logistics and ensure seamless execution of exhibitions and activations.
- Performance Tracking : Monitor performance of activations and provide post- campaign reports and insights to stakeholders.
- Compliance : Ensure all exhibitions meet mall compliance standards, brand guidelines, and health & safety regulations.
- Market Awareness : Keep up-to-date with retail trends, competitor activity, and evolving consumer behaviour to identify new business opportunities.
Deadline : 19th September,2025
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