Marketing Program Specialist

LexisNexis (Proprietary) Limited Company; Johannesburg; On-site; ZAR 600,000 - 850,000; Full time

Job summary

A leading company is seeking a Marketing Program Specialist to enhance their marketing programs and initiatives. The ideal candidate will have strong project management skills and over 5 years of experience, engaging in vital collaborations with marketing, sales, and product teams to drive success. They will have the opportunity to embrace a healthy work-life balance with flexible working hours and wellbeing initiatives.

Benefits

Wellbeing initiatives

Shared parental leave

Study assistance

Sabbaticals

Flexible working hours

Qualifications

• 5+ years of experience in a similar role.
• Ability to work collaboratively in a high-performance team.
• Strong project management skills.

Responsibilities

• Execute marketing demand generation programs.
• Implement marketing initiatives in collaboration with teams.
• Monitor and report on campaign success metrics.

Skills

Project Management

Interpersonal Skills

Presentation Skills

Marketing Concepts Knowledge

Education

Bachelor's degree in Marketing, Business, Communications

Tools

Pardot

Salesforce

Job description

We are looking for a Marketing Program Specialist to join our team. You will provide administrative support, facilitate marketing programs, and contribute to strategic initiatives. Your ability to multitask, prioritize tasks, and build strong relationships is essential for success.

Responsibilities

• Understand and execute marketing demand generation programs to support our products and services.
• Use various marketing channels (e.g., email, webinars, social media) to launch and position products and services.
• Implement marketing initiatives in collaboration with Marketing, Sales, and Product teams.
• Execute marketing campaigns using CRM tools like Pardot and Salesforce to drive lead generation and conversion.
• Monitor and report on campaigns based on agreed success metrics.
• Develop and implement marketing strategies to launch and position products and services.
• Maintain and update the marketing department's operating and events calendar, ensuring alignment with company objectives and priorities.
• Plan and execute side events, including budget management, venue selection, vendor coordination, logistics, and event schedules.

Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 5+ years of experience in a similar role.
• Ability to work collaboratively in a high-performance team.
• Strong interpersonal and presentation skills, with the ability to build relationships with key stakeholders.
• Knowledge of marketing concepts and industry trends is beneficial.
• Strong project management skills and experience managing complex programs.
• Initiative to identify and solve problems using standard procedures.

Work in a Way That Works for You

We promote a healthy work / life balance with numerous wellbeing initiatives, shared parental leave, study assistance, and sabbaticals. We offer flexible working hours to help you fit everything in and work when you are most productive.