Marketing Portfolio Manager - Rowcrops

Findojobs South Africa; South Africa; On-site; ZAR 200,000 - 300,000; Full time

Job summary

A leading agricultural marketing firm in South Africa is seeking a qualified marketing professional for strategic campaign development in the crop protection sector. The ideal candidate will have a Bachelor's degree related to agriculture or marketing and extensive knowledge of Maize and Soybean crops. Responsibilities include designing campaigns and collaborating with teams to ensure regulatory compliance. Excellent analytical skills and marketing experience are crucial for success in this role.

Qualifications

• In-depth knowledge of crop protection, seed care, and on-farm practices.
• Product knowledge in herbicides and exposure to fungicides and biological solutions considered.
• Experience in technical or marketing roles in crop protection.

Responsibilities

• Develop and implement strategic marketing campaigns.
• Design and coordinate campaign execution across traditional channels.
• Translate product offerings into compelling customer-centric value propositions.
• Conduct monthly tracking and reporting on portfolio performance.
• Analyze campaign performance and market trends.
• Manage campaign budgets for maximum ROI.
• Ensure regulatory compliance in marketing activities.
• Collaborate with digital marketing lead for integrated campaigns.
• Drive cross-functional collaboration for campaign success.

Skills

Knowledge of South African agricultural sector

Experience with Maize and Soybean crops

Marketing and sales experience

Education

Bachelor's degree in Agriculture, Marketing, Business, or related field

Job description

Minimum requirements for the role :

• Must have a Bachelor's degree in Agriculture, Marketing, Business, or related field
• In-depth knowledge of the South African agricultural sector, specifically in crop protection, seed care, and general on-farm practices
• Extensive experience with Maize and Soybean crops is essential
• Product knowledge in herbicides would be preferred, with additional exposure to fungicides and biological solutions considered advantageous
• Experience in marketing, sales, or technical roles within crop protection or related sectors is essential

The successful candidate will be responsible for :

Developing and implementing strategic marketing campaigns aligned with business objectives and product life-cycle stages.

Designing and coordinating campaign execution across traditional marketing channels, collaborating with internal teams and external agencies.

Translating product offerings into compelling customer-centric value propositions.

Conducting monthly tracking and reporting on portfolio performance versus budget and prior year results.

Analyzing campaign performance and market trends to inform future strategies.

Managing campaign budgets effectively to maximize ROI.

Ensuring regulatory compliance in all marketing activities.

Collaborating closely with the digital marketing lead to ensure integrated, omni-channel campaign approaches.

Fostering cross-functional collaboration to drive integrated solutions and campaign success.

Please note that subsequent to the screening and shortlisting process, all further communication will be entered into, only with the shortlisted candidates