Marketing Manager : Hospitality

Bothongo Group Management (Lion Park)
Johannesburg
ZAR 200 000 - 300 000
Job description

Marketing Manager • Johannesburg, South Africa

Responsibilities:

  1. Assist with the development and execution of marketing strategies for the group.
  2. Align marketing efforts with the company's overall business objectives.
  3. Oversee digital marketing initiatives including social media, website content, email marketing, SEO, and online advertising.
  4. Analyze data to measure the effectiveness of digital campaigns and adjust strategies as needed.
  5. Ensure the brand image and messaging are consistent across all properties and marketing materials.
  6. Plan and execute partnerships that support brand objectives, such as collaborations with local businesses or influencers.
  7. Oversee content creation for various platforms including websites, social media, blogs, and email newsletters.
  8. Oversee and manage the marketing budget, ensuring that funds are allocated efficiently and effectively.

Education: Bachelor's degree in Marketing

Experience: Minimum of 5 years of experience in marketing, with a focus on the hospitality industry. Experience in both B2C and B2B marketing preferred.

Project Management: Excellent project management skills, with the ability to manage multiple projects simultaneously and meet deadlines.

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