Marketing Manager : Hospitality

Bothongo Group Management (Lion Park); Johannesburg; On-site; ZAR 200,000 - 300,000; Full time

Job summary

An established industry player seeks a dynamic Marketing Manager to lead innovative marketing strategies that resonate with both B2C and B2B audiences. This role emphasizes the importance of digital marketing, including social media, SEO, and online advertising, ensuring that brand messaging is consistent across all platforms. The ideal candidate will possess strong project management skills, enabling them to handle multiple initiatives simultaneously while collaborating with local businesses and influencers. Join a vibrant team where your expertise will drive impactful marketing efforts in the hospitality sector.

Qualifications

• 5+ years of marketing experience, especially in hospitality.
• Strong project management skills and ability to meet deadlines.

Responsibilities

• Develop and execute marketing strategies aligned with business goals.
• Oversee digital marketing initiatives and analyze campaign effectiveness.

Skills

Digital Marketing

SEO

Social Media Management

Data Analysis

Project Management

Education

Bachelor's degree in Marketing

Job description

Marketing Manager • Johannesburg, South Africa

Responsibilities:

1. Assist with the development and execution of marketing strategies for the group.
2. Align marketing efforts with the company's overall business objectives.
3. Oversee digital marketing initiatives including social media, website content, email marketing, SEO, and online advertising.
4. Analyze data to measure the effectiveness of digital campaigns and adjust strategies as needed.
5. Ensure the brand image and messaging are consistent across all properties and marketing materials.
6. Plan and execute partnerships that support brand objectives, such as collaborations with local businesses or influencers.
7. Oversee content creation for various platforms including websites, social media, blogs, and email newsletters.
8. Oversee and manage the marketing budget, ensuring that funds are allocated efficiently and effectively.

Education: Bachelor's degree in Marketing

Experience: Minimum of 5 years of experience in marketing, with a focus on the hospitality industry. Experience in both B2C and B2B marketing preferred.

Project Management: Excellent project management skills, with the ability to manage multiple projects simultaneously and meet deadlines.