Marketing Manager (Cpt Hybrid) Market Related

Datafin It Recruitment; Cape Town; On-site; ZAR 600,000 - 800,000; Full time

Job summary

A leading Academic Service Provider in Cape Town is seeking an experienced Marketing Manager. The role involves shaping brand identity and executing marketing strategies to drive revenue growth. Candidates should have over 8 years of experience in marketing, with a strong emphasis on strategic thinking and communication skills. The position offers an opportunity to lead a comprehensive marketing function in a dynamic environment.

Qualifications

• Minimum of 8 years' experience in Marketing or Brand Management.
• At least 4 years in a senior management role.
• Proven success in similar or related positions.

Responsibilities

• Developing and implementing marketing strategies to drive revenue growth.
• Monitoring industry trends to inform marketing tactics.
• Optimizing marketing channels to maximize market reach.

Skills

Strategic thinking

Problem-solving

Excellent communication

People management

Education

Bachelor's Degree in Marketing or related field

Job description

Duties & Responsibilities

Play a pivotal role in shaping the brand identity and driving revenue growth of a leading Academic Service Provider by filling the role of a Marketing Manager.

Your core responsibilities will include developing and executing marketing strategies aligned with broader business goals.

This role requires a hands-on approach, managing a comprehensive marketing function including communications, brand development, product marketing, research, and design.

Key duties include:

1. Developing and implementing comprehensive marketing and communication strategies to drive revenue growth and enhance brand visibility.
2. Monitoring industry trends, market dynamics, and customer feedback to inform marketing tactics and content creation.
3. Ensuring effective product marketing with clear value propositions and market positioning.
4. Overseeing branding standards and maintaining quality control across all marketing channels.
5. Optimizing marketing channels to maximize market reach while minimizing costs.
6. Measuring and analyzing return on marketing investment.

Requirements

• Qualifications: Bachelor's Degree in Marketing or related field.
• Experience/Skills: Minimum of 8 years' experience in Marketing or Brand Management across multiple industries.
• At least 4 years in a senior management role.
• Proven success in similar or related positions.
• Strategic thinking and planning skills with attention to detail.
• Ability to identify industry trends and incorporate innovative ideas into strategies.
• Experience in developing integrated marketing approaches.
• Strong problem-solving skills and ability to implement creative solutions under pressure.
• High quality control standards and customer service orientation.
• Excellent communication and people management skills.

Note: If you do not hear back within 10 working days, please consider your application unsuccessful.

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