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Marketing Manager — Content

Growth Troops

Johannesburg

Remote

ZAR 300,000 - 400,000

Full time

2 days ago
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Job summary

A rapidly scaling healthcare network seeks a marketing leader to own content-driven growth programs. This role involves publishing a content calendar, executing campaigns, and managing integrations. The ideal candidate has 3–5 years of experience in multi-channel campaigns and proficiency with HubSpot. Join a 100% remote, async-friendly culture with direct revenue impact and rapid advancement opportunities.

Benefits

100% remote work
Async-friendly culture
Rapid advancement opportunities

Qualifications

  • 3–5 years running multi-channel campaigns inside a modern CRM.
  • Hands-on skill with Zapier or Make; comfortable troubleshooting integrations.
  • Portfolio that includes written content plus at least two self-produced visuals or videos.
  • Proficient in Excel/Google Sheets for fast analysis.
  • Fluent English; Spanish or Portuguese advantageous.

Responsibilities

  • Publish and maintain a 30-day calendar of content.
  • Run coordinated campaigns across various channels.
  • Build workflows and report weekly performance.
  • Produce graphics or videos and manage agency briefings.
  • Document lead-handoff processes for regional teams.

Skills

Multi-channel campaign management
HubSpot proficiency
Integration troubleshooting
Content creation
Fluent English

Tools

HubSpot
Zapier
Canva
Figma
Google Sheets

Job description

Remote

  • Full-time
  • Reports to Director of Marketing

Company Snapshot

A rapidly scaling U.S. healthcare network—400 + men’s-health clinics and counting—seeks a marketing leader to own content-driven growth programs.

Core Objectives

  • Content Engine – Publish and maintain a 30-day calendar of blog posts, social updates, and email/SMS touchpoints.
  • Channel Execution – Run coordinated campaigns across email, SMS, paid social, and organic social; keep LinkedIn, Instagram, TikTok, and X on brand and on schedule.
  • Automation & Data – Build HubSpot workflows, connect tools via Zapier/Make, and report weekly performance in Google Sheets.
  • Creative Production – Produce lightweight graphics or short videos (Canva/Figma/CapCut) and brief external agencies when deeper creative is required.
  • Sales Alignment – Document lead-handoff processes and provide regional playbooks for field teams in Latin America.

Required Profile

  • 3–5 years running multi-channel campaigns inside a modern CRM (HubSpot strongly preferred).
  • Hands-on skill with Zapier or Make; comfortable troubleshooting integrations.
  • Portfolio that includes written content plus at least two self-produced visuals or videos.
  • Proficient in Excel/Google Sheets for fast analysis.
  • Fluent English; Spanish or Portuguese advantageous.

First-90-Day Targets

  • Launch an email + SMS nurture achieving ≥ 20 % opens and ≤ 1 % unsubscribes.
  • Publish 30 consecutive days of on-time social content.
  • Cut campaign-build time by 25 % through new automations and templates.
  • Deliver a live dashboard covering lead volume and conversion.

Perks

  • 100 % remote, async-friendly culture.
  • Direct line of sight to revenue impact and rapid advancement opportunities.
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