Marketing Manager

Capitec Bank; Stellenbosch; On-site; ZAR 600,000 - 900,000; Full time

Job summary

Capitec Bank is looking for a dynamic Marketing Manager to lead their integrated marketing efforts. The role involves devising marketing strategies to drive client acquisition and engagement, while managing a talented team. The ideal candidate will have extensive experience and knowledge of brand marketing, data analytics, and campaign management, making a significant impact on Capitec's market presence.

Qualifications

• 10+ years marketing experience in a large organization.
• 5+ years in middle to senior management.
• Managing a team for at least 5 years.

Responsibilities

• Drive integrated marketing strategies to meet business objectives.
• Assess challenges and propose effective marketing solutions.
• Guide comprehensive marketing plans across business units.

Skills

Strong communication skills

Problem-solving skills

Management skills

Decision-making skills

Education

Bachelor’s degree in marketing or business management

Postgraduate degree or diploma in marketing/business

Tools

MS Word

MS Excel

MS Outlook

Job description

Join Us in Becoming the Best Banking Group in the World!!

We appoint energized and motivated people for their potential and continuously look for talented, driven individuals to help us innovate and evolve. That is why we focus on finding the right people for the right jobs. We love what we do because we focus on making a positive difference for our clients and employees. Our company DNA is built around talented and committed teams dedicated to building a brand that we are proud of and that earns the trust of our clients.

Who We Are

We are a bank, but we’re much more than that. We believe that banking is about enabling people to control their financial lives through banking that is simplified, accessible, affordable, and delivered through a personal experience. By helping our clients manage their financial lives better, we enable them to live better.

Why choose Us

At Capitec, we offer our best by living up to our CEO values in every situation – we always put the Client first, act with Energy, and take Ownership. To support people in being their best, our Employee Value Proposition offers every value to all team members through cohesive teams, growth opportunities, as well as employee benefits and savings. We prioritize making each team member feel welcome, valued, focused, and given the opportunity to grow.

About the role

As a Marketing Manager at Capitec Bank, you will be the driving force behind our integrated marketing plan and program. You will play a key role in understanding our market landscape and clients' needs, acting as a strategic marketing partner to business stakeholders and Business Unit Executives.

You will assess business challenges, propose effective marketing solutions, and guide the development of comprehensive marketing plans across various business units. Your primary goal will be to meet business objectives by acquiring and optimizing quality clients through innovative and impactful marketing strategies.

You will be responsible for crafting and executing integrated marketing strategies that ensure the right message reaches the right client at the right time and through the right channels, supporting our products and services while enhancing Capitec’s market presence.

Our ideal candidate has:

• 10+ years marketing experience in a large, complex, and client-focused organization
• 5+ years in middle to senior management
• Managing a team for at least 5 years

Qualifications (Minimum)

• Bachelor’s degree in marketing or business management (Postgraduate degree or diploma would be ideal)
• Any other business or marketing-related major would be applicable.
• Qualifications in Performance marketing would be a plus

Knowledge

Minimum:

• Principles of brand marketing
• Data analysis, client profiling, and segmentation
• Digital marketing and e-commerce
• Strategic marketing management
• Campaign management
• General business/commerce knowledge
• People management principles and practices
• Internal and external communication methods and practices
• Stakeholder management principles and practices

Ideal:

• Experience with Capitec environment and products

Skills

• Strong communication skills
• Computer literacy (MS Word, MS Excel, MS Outlook)
• Problem-solving skills
• Management skills
• Decision-making skills

Conditions of Employment

• Clear criminal and credit record