Marketing Manager

Independent Schools Association of Southern Africa; KwaZulu-Natal; On-site; ZAR 30 000 - 70 000; Full time

Job summary

An established industry player in the education sector is seeking a dynamic Marketing Manager to spearhead innovative marketing strategies. This role offers the chance to enhance the school's profile and community engagement through creative campaigns and effective communication. The ideal candidate will possess a strong understanding of the private education market and be adept at managing digital and content marketing efforts. Join a vibrant community dedicated to academic excellence and make a tangible impact on the school's growth and reputation. If you are a results-driven professional with a passion for education, this opportunity is perfect for you!

Benefits

Competitive salary

Benefits package

Mission-driven community

Opportunity for impact

Qualifications

• 5+ years of marketing experience, preferably in education.
• Strong organizational skills with the ability to manage multiple projects.

Responsibilities

• Lead and execute marketing strategies to enhance school profile.
• Manage marketing campaigns across various channels.

Skills

Strategic Planning

Digital Marketing

Content Creation

Communication Skills

Project Management

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communications

Tools

Google Analytics

WordPress

Adobe Creative Suite

Email Marketing Software

Job description

Treverton aims to appoint an experienced and dynamic individual to the position of

Marketing Manager

Starting: 1 July 2025
Reports to: Executive Head
Location: Treverton, Mooi River
Employment Type: Full-Time

Treverton is an independent evangelical Christian school, situated on a unique 270-hectare campus in the heart of the KwaZulu-Natal Midlands. Treverton caters for boys and girls from 12 months to Grade 12 and strives to provide a balanced, quality education based on a strong Christian foundation.

We are seeking a dynamic and results-driven Marketing Manager to lead and execute marketing and communications strategies that enhance the profile, enrollment, and community engagement of Treverton. This role requires a creative thinker with strong strategic planning abilities and a solid understanding of the private education market. The School Marketer will be responsible for promoting the school’s mission, values, and unique offerings to prospective families and the wider community.

• Implement an annual marketing and communications plan aligned with the school’s goals for enrolment and reputation.
• Manage all marketing campaigns across print, digital, social, and event channels.
• Track and analyze marketing data to measure performance and ROI; adjust strategies as needed.
• Work closely with Admissions to ensure marketing efforts drive inquiries and enrolment.

Digital & Content Marketing

• Oversee the school’s website, ensuring content is up-to-date, accurate, and optimized for search.
• Manage and grow the school’s presence on social media platforms (Facebook, Instagram, LinkedIn, TikTok, YouTube etc.).
• Create compelling written, visual, and video content that showcases school life, achievements, and events.
• Produce newsletters, blogs, press releases, and promotional materials.

Branding & Visual Identity

• Ensure all marketing materials are consistent with the school’s brand guidelines.
• Develop and maintain templates and resources for internal use.
• Coordinate with graphic designers, photographers, and videographers as needed.

Community & Public Relations

• Act as the liaison between the school, local media, and community organizations.
• Organize and promote school events such as open days, markets, and tours.
• Foster positive relationships with current parents to encourage word-of-mouth referrals.
• Manage the marketing budget, ensuring cost-effective use of resources.
• Source and manage relationships with external vendors, including paid media, printers, and digital marketing firms/freelancers.
  Qualifications

Education & Experience

• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
• Minimum 5 years of marketing experience, preferably within the education sector.
• Experience with private/independent schools is highly desirable.
• Excellent written and verbal communication skills.
• Proficient in digital marketing tools (Google Analytics, social media platforms, email marketing software, etc.).
• Familiarity with CMS (e.g. WordPress), CRM systems, and design software (e.g. Canva, Adobe Creative Suite) is an advantage.
• Strong organizational skills with the ability to manage multiple projects and deadlines.
• Creative mindset with attention to detail.
• Team player who can work cross-functionally with staff, leadership, and external partners.
• Uphold and enhance the Schools Christian Values and Worldview

Why Join Treverton?

• Be part of a vibrant, mission-driven community committed to academic excellence and holistic development.
• Opportunity to make a tangible impact on school growth and reputation.
• Competitive salary and benefits package.

How to Apply
Please submit your CV, cover letter, portfolio or examples of past marketing campaigns, and the names of three contactable referees – one of which must be your church pastor – to [e-mail] with the subject line “Marketing Manager”. Deadline for submission is 31 May 2025.