Marketing Manager

• Marketing Degree / Diploma / Consumer Science and or experience equally relative to a tertiary qualification
• Minimum 2-5 years’ experience in a Marketing Management role
• Ensure increased brand awareness by the public in a multi-brand store / online and / or elevate the brand within multi-brand stores / online
• Liaise with Malls for Marketing Related Activities Ad Hoc Requests
• Coordinate marketing events & collaborate with service providers to produce collateral material
• Work with the Marketing Executive to develop marketing objectives, plans, and budgets to present to the team
• Formulate marketing objectives
• Plan and develop strategies
• Liaise with in-house design team to ensure excellence in all marketing and advertising materials
• Brand management inclusive of continuous brand awareness
• Use marketing material as a bargaining tool to extract more sales from customers, i.e., entice customers to place more orders in exchange for marketing assistance / material
• Marketing contacts a mall, opening communications to ensure that the company gets what is due based on the marketing charges in the Lease Agreements
• Pre-plan to ascertain where there is opportunity for participation
• Social Media Support / TV Store Content. Ensure physical marketing material is received by retail stores in time for promotional launch dates
• Utilize text messages as an additional marketing tool to convey information, especially regarding promotions, activities, and Lay-By agreements
• Report on marketing endeavors to ensure that the marketing function keeps the brand top-of-mind of the consumer (whether internal or external to the company)
• Ensure payment documents and required information are vetted by the requestor before payment occurs, ensuring timely and correct payment
• A monthly reconciliation drawn from Sync and supplemented by Excel sheets that detail specific line items for the Finance department
• Updated Marketing Board at HQ for internal marketing updates
• Reinforce promotional or event-related information to customers
• Retail Calendar (Yearly): Create a working document that serves as a guide to Retail operations’ critical path, assisting stakeholders with their planning
• Supervise the work of people who fulfill the following roles within the company:
• Marketing Assistant
• In-house Photographer
• E-Commerce Visual Merchandiser
• Digital Content Creator
• Graphic Designer
• Retail Visual Merchandiser
• Manage Promotional Marketing Material:
• Retail or Wholesale Artwork Packaging
• Coordinate Brand Event & Action Planning:
• Output: Photographs used for brand, retail, and social media
• Assist with setting up and planning of the event as well as photography at the event
• Images used for PR purposes and social media
• Facilitate Mall-Related Marketing Activities:
• Output: Photographs used for brand, retail, and social media
• Conduct Seasonal Photo-Shoots
• Assist the marketing manager with the planning and conducting of seasonal photo shoots for in-store and online implementation
• Outputs: Product images as requested by MD, Wholesale, and the social media team
• Define & Manage Channel Strategy:
• Develop social media strategy: Define social media performance metrics; Monitor and respond to social media activity; Execute social media campaigns; Evaluate social media performance metrics
• Determine channels to be supported and establish channel objectives
• Guide and assist with creative elements used in the design of social media posts
• Marketing Recon: A monthly recon of the marketing accounts & salesman samples accounts on Sync
• Manage Product Images:
• Management of marketing and advertising content and assets
• Curate and vet images of acceptable quality for use in advertising on various platforms

PLEASE SUBMIT YOUR CV IN A WORD FORMAT INCLUDING A PHOTO.

UNSUITABLE APPLICANTS WILL NOT RECEIVE A RESPONSE.