Marketing Manager

MBA-Exchange.com; Cape Town; On-site; ZAR 600,000 - 900,000; Full time

Job summary

A leading online retailer in South Africa seeks a talented Marketing Manager for their Takealot Fulfilment Services team in Cape Town. This dynamic, entrepreneurial environment offers a market-related remuneration package and the opportunity to lead strategic marketing initiatives, enhance brand visibility, and drive customer engagement.

Qualifications

• 5+ years in marketing, preferably in logistics or fulfillment sectors.
• Experience with digital marketing, social media, email campaigns, and content creation.
• Strong knowledge of SEO and analytics tools.

Responsibilities

• Develop and implement a marketing strategy to increase brand awareness and revenue.
• Drive digital campaigns and optimize for SEO.
• Conduct industry research and analyze campaign performance.

Skills

Communication

Data-driven decision making

Organizational skills

Project management

Creativity

Attention to detail

Education

Bachelor's degree in Marketing, Business Administration, or related field

Tools

Google Analytics

SEMrush

Job description

takealot.com, South Africa's leading online retailer, is looking for a highly talented Marketing Manager to join our Takealot Fulfilment Services team in Cape Town.

We are a young, dynamic, hyper-growth company seeking smart, creative, and hardworking individuals with integrity. We offer a market-related, flexible Total Remuneration Package, a great work environment, and a promise of engaging challenges to help you build something great.

This position reports to the Head of Marketing (TFS).

Your responsibilities will include:

1. Marketing Strategy Development: Develop and implement a marketing strategy to increase brand awareness, customer acquisition, and revenue. Collaborate with leadership to align initiatives with business goals. Identify market trends and opportunities.
2. Brand Management & Promotion: Lead efforts to enhance TFS's visibility and reputation. Oversee messaging, campaigns, and media outreach.
3. Content Strategy and Creation: Manage content across channels including website, blog, email, and digital media. Ensure content aligns with company values and marketing goals.
4. Digital Marketing & Lead Generation: Drive digital campaigns, manage social media presence, and optimize for SEO with the digital team.
5. Sales & Marketing Alignment: Coordinate with sales and operations to ensure marketing efforts translate into qualified leads. Support sales with materials and monitor conversion processes.
6. Market Research & Data Analysis: Conduct industry research, analyze campaign performance, and provide insights for strategy refinement.
7. Event Management & Partnerships: Organize events and build relationships with partners and influencers.
8. Budget & Resource Management: Oversee marketing budget, track spending, and optimize ROI.

Qualifications & Experience:

• Bachelor’s degree in Marketing, Business Administration, Communications, or related field.
• 5+ years in marketing, preferably in logistics or fulfillment sectors.
• 2+ years in B2B services (advantage).
• Experience managing agencies and leading creative teams.
• Proven success in developing marketing strategies that generate leads and enhance brand visibility.
• Experience with digital marketing, social media, email campaigns, and content creation.
• Strong knowledge of SEO, SEM, and analytics tools like Google Analytics and SEMrush.

Attributes Required:

• Excellent communication skills.
• Data-driven decision-making mindset.
• Strong organizational and project management skills.
• Knowledge of marketing automation, CMS, and social media tools.
• Understanding of brand management and customer engagement strategies.
• Creative, innovative, and proactive.
• Ability to work independently and in teams.
• Attention to detail and problem-solving skills.

The Environment:

• Our team is entrepreneurial, dynamic, customer-centric, and fun. We value ownership, teamwork, and openness to feedback.
• We focus on execution and results, with a passion for what we do.
• We seek an "Extraordinary Mind" who is smart, has integrity, and is hardworking.

If you meet these criteria, we invite you to join us!

Takealot Group is an Equal Opportunity Employer. We encourage applications from previously disadvantaged groups and people with disabilities.