Marketing Growth Specialist - 10926

Position : Marketing & Growth Specialist
Working Hours : Monday to Friday 9 : 00 am - 5 : 00 pm MST
Salary Range : USD (depending on experience and skill set)
Location : South Africa

About the Job : We are launching a niche sports job board and seeking a versatile, self-motivated Marketing & Growth Specialist to help build our platform from the ground up. This role requires both technical setup plus hands-on creation and execution of marketing initiatives, primarily email and social media campaigns.

The ideal candidate is a creative problem solver with strong writing skills and the ability to implement and iterate marketing strategies independently. The person we contract with will be the only marketing person to start.

Duties and Responsibilities :

1. Marketing & Content Strategy : Develop and execute cold email and social media campaigns to promote job postings and engage the target audience.
2. Website Management : Assist in website setup and content creation, ensuring a professional and user-friendly experience.
3. Content Creation : Write US-audience-friendly blog posts, marketing emails, and social media updates.
4. General Marketing & Administrative Support : Assist in any and all business-building efforts while optimizing workflows for efficiency.

Qualifications :

1. 5 years experience in email marketing and digital content creation geared toward SEO and social media management (sports industry experience is a plus).
2. Strong writing and communication skills capable of crafting compelling US-appropriate content.
3. Experience launching cold email campaigns from a new business/domain.
4. Proficiency in G Suite CRM tools (such as Mailchimp and HubSpot) and social media platforms, particularly X and Facebook.
5. Self-motivated independent thinker with the ability to solve problems creatively.
6. Tech-savvy and adaptable, comfortable setting up and managing new systems.
7. Becoming proficient in using AI to save time and speed up work.
8. A 'get stuff done' person who can quickly create, execute, and iterate campaigns.

Key Skills :

Digital Marketing, Marketing, Google Analytics, Pardot, HTML5, MailChimp, Marketing Automation, Salesforce Marketing Cloud, HubSpot, Responsys, Email Marketing, Social Media Management