Marketing Coordinator

Herotel Telecoms (Pty) Ltd; Potchefstroom; On-site; ZAR 200,000 - 300,000; Full time

Job summary

A telecommunications company based in South Africa is seeking a Marketing Coordinator to manage local marketing efforts in the Potchefstroom area. The ideal candidate will have 2-5 years of experience in branch marketing, strong communication, and problem-solving skills, and be willing to travel for activation events. If you're equipped to work under pressure and manage diverse marketing activities, this role is for you.

Qualifications

• 2 to 5 years’ experience in managing marketing needs for multiple branches.
• Willing to travel at least 2-3 times a month.
• Valid Driver's Licence.

Responsibilities

• Manage local marketing for Herotel's regional office.
• Ensure marketing activities align with national strategy.
• Maintain local social media pages with relevant content.

Skills

Marketing management

Problem-solving skills

Time management skills

Communication skills

Team player

Education

Relevant qualification in Marketing

Job description

Overview

Applications are invited for the Marketing Coordinator position to be based in Potchefstroom or Lichtenberg.

Purpose of the Role

The Marketing Coordinator is responsible for the management of local marketing in a specific Herotel Regional office.

Key Performance Areas

• The local marketing coordinator ensures that all marketing activities are aligned to the national marketing strategy. The majority of the role is brand activation (70-80%), with some supporting activities.
• Brand Activations
  • Responsible for creating pop-up sales offices / information kiosks while fibre projects are in the building phase.
  • Mobilise regional resources to man kiosks, events, etc., and ensure proper training and appearance.
  • Identify events or opportunities for brand activation with the objective of raising awareness.
  • Create awareness at sponsored events such as golf days, festivals, etc.
  • Flyer drops and knocking on doors if required.
  • Identify and maximise sponsorship opportunities.
  • Fibre permission in-field support.
  • In-person attendance and management of all activations is a key function of this role, which will require working on Saturdays with the following Monday off.
• Social Media Publishing
  • Maintain local Facebook pages, updating them with relevant local content as per digital strategy.
• Website Map Maintenance
  • Ensure that the national website shows the latest maps of coverage.

• Work closely with head office to identify long-term brand awareness opportunities in their markets, including outdoor billboards, radio stations, and print opportunities.
• Reporting
  • Manage budget and ensure that marketing spend is aligned to fibre-take-up rate targets.

Experience/Skills

• 2 to 5 years’ experience in managing the marketing needs for multiple branches.
• Willing and able to travel, at least 2-3 times a month.
• Willing to work on Saturdays at activations, with the Monday off as required.
• Valid Driver's Licence
• Ability to work quickly and under pressure.
• Problem-solving skills.
• Time management skills.
• Team player.
• Communication skills (written and verbal).

Education Requirements

• Relevant qualification in Marketing will be an advantage.

Please Note

• Preference will be given to Previously Disadvantaged Individual candidates in line with Herotel’s Employment Equity Plan.
• Submission of your CV provides Herotel with your express consent for us to process your personal information contained therein, for purposes of processing your application. Please refer to our Privacy Policy on our website for further information on how we process personal information.
• Should you not receive feedback from us within 4 weeks of applying, please consider yourself unsuccessful for the role.