Marketing Co-ordinator (Digital Marketing)

Vega School; Midrand; On-site; ZAR 30,000 - 50,000; Full time

Job summary

A leading educational institution in South Africa is seeking a Marketing Coordinator (Digital Marketing) to support marketing activities. The successful candidate will assist the Digital Marketing Manager in executing marketing strategies, managing projects, and conducting market research. Ideal for those with a degree in Marketing and experience in administration and SEO.

Qualifications

• Minimum of a Bachelor's Degree in Marketing, Business or relevant field.
• 3 years admin experience preferably in a Marketing environment.
• 2 years SEO experience and website management.

Responsibilities

• Assist Digital Marketing Manager and Head of Marketing with marketing support.
• Employ marketing analytics techniques to gather important data.
• Update and monitor digital touch points and ensure brand consistency.

Skills

Marketing Analytics

Administration

Coordination

Market Research

Digital Marketing

SEO

Education

Bachelor's Degree in Marketing or Business

Job description

Direct Reporting Line

Digital Marketing Manager

Varsity College is an educational brand of The Independent Institute of Education (The IIE). The IIE enjoys the reputation of being at the forefront of private higher education in South Africa, and is registered with the Department of Higher Education and Training (DHET) to provide higher education qualifications accredited by the Council on Higher Education (CHE).

The IIE's Varsity College National Office in Waterfall (Midrand) has a vacancy for a Marketing Coordinator (Digital Marketing).

Duties And Responsibilities

• Assist Digital Marketing Manager and Head of Marketing with marketing support.
• Liaise with marketing suppliers in co-ordinating and facilitating a smooth flow of services.
• General administrative duties and marketing co-ordination.
• Co-ordinating meetings and assisting with supplier communication.
• Fulfilling daily administrative tasks to ensure the functioning and coordination of the department’s activities including month end billing and invoicing.
• Assisting with the operational running of the marketing department and the attainment of its goals and objectives, as well as for the long-term growth of the company.
• Employ marketing analytics techniques to gather important data (social media, web analytics, rankings etc.). Conducting market research and analysing consumer rating reports/ questionnaires.
• Support in organising various projects. Manage specific marketing portfolio briefs from development to completion.
• Update, monitor and ensure alignment of the digital touch points, including the various websites managed by the brand, digital leads landing pages and social media platforms. Working closely with the design studio, development team and the SEO agency on the day-to-day production. Assist the Digital Marketing Manager in the monitoring of key online marketing metrics to track success. Ensure that the brand message is consistent across all touch points.
• Please note that your responsibilities or duties will not be limited to the above but as per the requirements for the department.
  
  

Minimum Qualification Requirements

• Minimum of a Bachelor's Degree in Marketing, Business or relevant field
  
  

Minimum Work Experience Requirements:

• 3 years admin experience preferably in a Marketing environment.
• 2 years SEO experience and website management.
  
  

Salary:

• Competitive salary commensurate with experience.
  
  

Application Response

• Due to the high volume of CVs received, please note that personal contact with all applicants may not be feasible. Only candidates whose qualifications and skills closely align with the position requirements will be contacted for interviews.
  
  

Technical Support

• Should you experience technical difficulties applying for the position, kindly use the following URL for further assistance : https://hire.simplify.hr/ContactUs
  
  

The IIE Varsity College, IIE Vega and IIE MSA is an Equal Opportunity Employer. However, preference may be given to previously underrepresented groups in accordance with the South African Employment Equity Act. The company reserves the right to close or place the vacancy on hold at any time, without prior notice.