Marketing and Sales Manager

C40 Cities; Cape Town; On-site; ZAR 60,000 - 80,000; Full time

Job summary

A newly established luxury hospitality brand in Cape Town is seeking a Marketing and Sales Manager to lead their marketing strategy across two exclusive properties. This role involves developing brand presence, managing digital campaigns, and enhancing guest experiences through storytelling. The ideal candidate will have extensive experience in luxury hospitality marketing, excellent communication skills, and a proactive approach to project management.

Qualifications

• Minimum 5-6 years in a similar role representing a luxury hospitality brand.
• Excellent communication and leadership skills.

Responsibilities

• Lead marketing roll-out of a new luxury hospitality brand.
• Develop and implement marketing strategies.
• Manage content calendars for social media, email marketing, and blogs.

Skills

Communication

Leadership

Project Management

Digital Media

Computer Literacy

Job description

Salary: Competitive and based on experience

Location: Cape Town

Keywords: Marketing, Sales, Manager, Luxury Hospitality, Brand Development, Digital Marketing

Our client is seeking a visionary and results-driven Marketing and Sales Manager to lead and implement the marketing and sales strategy across two exclusive properties. This role will play a central part in introducing their brand to the world, shaping its reputation, and driving revenue growth. The successful candidate will be instrumental in maintaining and building strong trade relationships, enhancing the guest journey through digital storytelling, and developing a unique brand presence across multiple markets.

• Lead marketing roll-out of a new luxury hospitality brand
• Develop property-specific and portfolio-wide marketing strategies
• Establish key relationships with luxury tour operators, DMCs, travel advisors, and OTA platforms

What you'll do:

As a Marketing and Sales Manager, you will play a pivotal role in shaping the reputation of our client's luxury hospitality brand. Your day-to-day responsibilities will include leading the marketing roll-out across both properties, developing strategic marketing plans, overseeing all internal & external communication activities, managing digital campaigns, coordinating participation in trade shows & sales missions. You will also manage content calendars for various platforms like social media, email marketing, blogs & websites. As a brand custodian, you will ensure consistency across all platforms while monitoring key performance indicators.

• Lead the marketing roll-out ensuring consistent storytelling, visuals, and brand positioning.
• Collaborate on launch campaign, media strategy, and guest communications.
• Develop and implement property-specific and portfolio-wide marketing strategies.
• Plan and oversee all marketing and communications activity (internal & external).
• Coordinate participation in trade shows and sales missions.
• Manage content calendars for social media, email marketing, blogs, and website.
• Coordinate with PR teams to generate strong media coverage.
• Serve as brand custodian for the properties.
• Monitor KPIs including sales conversion, digital engagement, web traffic, and trade performance.

What you bring:

As a Marketing and Sales Manager, you bring extensive experience (minimum 5-6 years) in a similar role representing a luxury hospitality brand in marketing and sales. Your excellent communication skills coupled with your effective leadership abilities make you an ideal fit for this role. You possess superior project management skills along with a deep understanding of current trends in digital media/social media. Your advanced computer literacy skills are complemented by your proactive approach towards work. Fluency in English is essential for this role.

• Excellent communication skills both written and verbal.
• Effective leadership skills to motivate and develop a strong team.
• Superior project management and time management skills.
• Strong knowledge of current trends in digital media/social media.
• Advanced level of computer literacy with special focus on hospitality data use systems.
• Proactive approach with a passion for the industry.
• Fluency in English.

What sets this company apart:

Our client is a newly established luxury hospitality brand in South Africa, with two exclusive properties. They are committed to providing an authentic, luxurious and place-based experience for their guests. Their focus on digital storytelling and unique brand presence sets them apart in the industry. This is an exciting opportunity to be part of a pre-launch team and play a central role in introducing this brand to the world.

What's next:

Ready for a new challenge? Apply now and embark on an exciting journey with us!

Apply Today by clicking on the link!

About the job

Contract Type: FULL_TIME

Focus: Direct Marketing

Industry: Travel and Tourism

Workplace Type: On-site

Experience Level: Senior Management

Location: Cape Town

Contract Type: FULL_TIME

Specialism: Sales & Marketing

Focus: Direct Marketing

Industry: Travel and Tourism

Salary: Negotiable

Workplace Type: On-site

Experience Level: Senior Management

Location: Cape Town

FULL_TIME

Job Reference: W78WVV-D706C57F

Date posted: 16 May 2025

Consultant: Jacques Paulsen

cape-town sales-and-marketing/direct-marketing 2025-05-16 2025-07-15 travel-and-tourism Cape Town Western Cape ZA Robert Walters https://www.robertwaltersafrica.com https://www.robertwaltersafrica.com/content/dam/robert-walters/global/images/logos/web-logos/square-logo.png true