Market Manager

Betway Group; Johannesburg; On-site; ZAR 250 000 - 450 000; Full time

Job summary

An established industry player in the online gaming sector is seeking a dynamic individual to join their team. This exciting role involves providing strategic guidance, enhancing customer experiences, and leading competitive intelligence initiatives. You will engage with stakeholders to optimize business processes and contribute to the development of impactful marketing strategies. If you are passionate about data-driven decision-making and thrive in a fast-paced environment, this opportunity is perfect for you. Join a vibrant team dedicated to innovation and excellence in the gaming world, where you can truly kick-start your career and grow professionally.

Qualifications

• Experience in strategic market management and customer experience improvement.
• Strong analytical skills for data interrogation and decision making.

Responsibilities

• Provide strategic guidance and improve customer experience through insights.
• Lead competitive intelligence processes and generate actionable insights.

Skills

Strategic Guidance

Customer Experience Improvement

Data Analysis

Marketing Strategy Development

Competitive Intelligence

Education

Bachelor's Degree in Marketing or Business

Job description

Kick-start your career in the online gaming world and experience the very latest in technology and innovation.

Market Management

1. Provide strategic guidance.
2. Improve customer experience through strategic insights.
3. Establish key strategic initiatives and drive implementation.
4. Create focus within Osiris by engaging and coordinating with all stakeholders across the business.
5. Strategic investigation into all business processes across all divisions with the intention of fixing shortfalls and optimizing processes.
6. Point of contact for in-country teams & communication of developments within the business.
7. Creating Country Management accountability for their P&L.
8. Interrogate business data to inform great decision making.

Marketing

1. Assist in the development of the Brand/Marketing Positioning Strategies.
2. Develop and implement interventions for acquiring, retaining & growing the customer base.
3. Working with in-country teams and/or the Johannesburg Marketing team to identify and investigate any new marketing activities and work with Marketing to follow up on any agreed-upon initiatives until completion.

Market Intelligence

1. Capture Intelligence - lead our regional competitive and business intelligence processes and track our competitors’ key moves in the region.
2. Generate Insights - use competitive intel & insights to help lay the foundation for and influence our strategy across the business.
3. Ongoing analysis of current and upcoming countries as stipulated to identify strategic launch plans as well as inefficiencies, improvements and opportunities as required.
4. Understanding the general and industry-specific marketing landscape.
5. Focus groups with customers.

This job description is not intended to be an exhaustive list of responsibilities. The job holder may be required to complete any other reasonable duties in order to achieve business objectives.

*Please note we will apply relevance to our Talent Management and Talent Development Programme as part of our recruitment process.

*Shortlisted candidates may need to complete an assessment.

This position requires trust and honesty as it has access to customers' financial details - therefore, a credit and criminal record check will be conducted. The qualifications identified herein are an inherent job requirement; therefore, a qualification verification check will be done. By applying for this role and supplying the necessary details, you hereby grant us permission to apply for these checks. This will be done in a confidential manner, and solely for the purposes of verification.

Should you not hear from us within 2 weeks, please deem your application as unsuccessful.

The perfect place to work, play and grow!