Manager, Social Media

Company Description

Standard Bank Group is a leading Africa-focused financial services group, and an innovative player on the global stage, that offers a variety of career-enhancing opportunities – plus the chance to work alongside some of the sector's most talented, motivated professionals.

Our clients range from individuals to businesses of all sizes, high net worth families, and large multinational corporates and institutions.

We're passionate about creating growth in Africa.

Bringing true, meaningful value to our clients and the communities we serve and creating a real sense of purpose for you.

Job Description

To develop, drive and implement comprehensive social media strategies across multiple platforms to protect, drive brand awareness, engagement, conversions, and continuous improvement of Social Media Brand reputation and operational practices in alignment with the bank's goals and objectives.

To manage online reputational risk on social media platforms and joint accountability with Brand and Marketing teams in managing overall sentiment rating in comparison to competitors.

Qualifications

1. Type of Qualification: Business Commerce, Marketing Degree
2. Field of Study: Marketing
3. Experience Required: 5-7 years experience.
4. Proven track record of work experience within a Social Media service / Community Management environment or related Brand and Reputation Management, social media, Marketing / Communication related experience.
5. Experience in managing a team of social moderators / community managers.
6. Strong business / product knowledge and sufficient expertise to command respect and credibility with senior stakeholders.
7. Strong analytics and portfolio management experience.

Behavioural Competencies

1. Adopting Practical Approaches
2. Articulating Information
3. Challenging Ideas
4. Checking Things
5. Convincing People
6. Developing Expertise
7. Developing Strategies
8. Directing People
9. Embracing Change
10. Empowering Individuals
11. Establishing Rapport
12. Examining Information
13. Exploring Possibilities
14. Generating Ideas
15. Interpreting Data
16. Making Decisions
17. Meeting Timescales
18. Producing Output
19. Providing Insights
20. Pursuing Goals

Technical Competencies

1. Analysing and Interpreting Information
2. Brand Management
3. Brand Reputation Management
4. Developing an Effective Media Mix
5. Digital Content
6. Digital Media and Advertising
7. Environmental Scanning
8. Programme Management
9. Risk Management

Seniority level: Mid-Senior level

Employment type: Full-time

Job function: Marketing and Sales