Manager Retail Somerset West, South Africa

Finovate People (Pty) Ltd; Wes-Kaap; On-site; ZAR 200 000 - 300 000; Full time

Job summary

An established industry player is seeking a dynamic Social Media Manager to enhance their online presence and drive engagement. In this exciting role, you will develop and implement innovative social media strategies that align with marketing objectives while managing various platforms. Your creativity and analytical skills will be crucial as you create compelling content and monitor performance metrics. This full-time position offers the chance to work in a fast-paced environment where your contributions can significantly impact brand growth. If you are passionate about digital marketing and eager to make a difference, this opportunity is perfect for you.

Qualifications

• Proven experience in social media management, preferably in retail.
• Strong copywriting skills and ability to create engaging content.

Responsibilities

• Develop and execute social media strategies to boost brand awareness.
• Manage social media accounts and create engaging content tailored to audiences.

Skills

Social Media Management

Copywriting

Visual Storytelling

Analytical Skills

Communication Skills

Creativity

Education

Bachelor's degree in Marketing

Bachelor's degree in Communications

Tools

Social Media Management Tools

Analytics Platforms

Job description

Social Media Manager

Our client, based in Somerset West, is in the retail industry and they are looking to hire a Social Media Manager to join their team as soon as possible.

Job Description:

As a Social Media Manager, you'll be responsible for developing and implementing social media strategies to increase brand awareness, drive traffic to our online platforms, and ultimately boost sales.

Ensure alignment with overall marketing objectives and maintain consistency across all social media channels.

Key Responsibilities:

1. Develop and execute comprehensive social media strategies to achieve company goals.
2. Manage all social media accounts, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and Pinterest.
3. Create engaging and relevant content, including posts, images, videos, and stories, tailored to each platform and target audience.
4. Monitor social media trends, audience preferences, and competitor activities to identify opportunities for growth and improvement.
5. Plan and schedule regular posts and campaigns using social media management tools.
6. Foster community engagement by responding to comments, messages, and inquiries promptly and professionally.
7. Collaborate with the marketing team to integrate social media initiatives with broader marketing campaigns and promotions.
8. Analyze social media performance metrics and provide regular reports to evaluate the effectiveness of strategies and identify areas for optimization.
9. Stay up-to-date with industry trends, best practices, and platform updates to ensure the company's social media presence remains innovative and relevant.

Requirements:

1. Bachelor's degree in Marketing, Communications, or related field.
2. Proven experience as a Social Media Manager or similar role, preferably in the retail industry.
3. In-depth knowledge of social media platforms, algorithms, and advertising tools.
4. Strong copywriting and visual storytelling skills.
5. Creative thinker with a passion for digital marketing and consumer behavior.
6. Excellent communication and interpersonal abilities.
7. Analytical mindset with the ability to interpret data and derive actionable insights.
8. Proficiency in social media management tools and analytics platforms.
9. Ability to multitask, prioritize tasks, and work efficiently in a fast-paced environment.

This position is based in office and is full time, Monday-Friday.

Starting date: As soon as possible

Location: Somerset West

Salary: R20 - R30 depending on experience

Please apply online if you meet the above-mentioned requirements. Please assume that your application was unsuccessful if you have not been contacted within 4 weeks.