Lead & Market Researcher

nCino, Inc.; Gauteng; On-site; USD 30,000 - 50,000; Full time

Job summary

nCino, Inc. is seeking a Lead and Market Researcher to support their sales and marketing efforts by generating targeted business leads and conducting market research. This pivotal role will enhance sales pipelines and contribute to long-term business growth. Ideal candidates thrive in a dynamic environment with a strong background in research and lead generation.

Benefits

Equal employment opportunities

Commitment to inclusion and equality

Qualifications

• Prior professional work experience as an Administrator, Researcher or related field.
• Basic computer proficiency (MS Office, Email, Excel).
• Strong communication skills.

Responsibilities

• Research and generate an accurate company and contact list of business leads.
• Conduct thorough market research to identify target audiences and trends.
• Collaborate with sales team to provide qualified leads.

Skills

Communication

Attention to detail

Self-starter

Team player

Target-driven

Education

Secondary school diploma

Bachelor’s degree in marketing, Business Administration, Communications or similar

Tools

CRM software

MS Office

Job description

nCino offers exciting career opportunities for individuals who want to join the worldwide leader in cloud banking.

As a Lead and Market Researcher you'll play a pivotal role in supporting the sales and marketing team by researching and generating a highly targeted and accurate list of business leads with the correct information. In addition to this you will be responsible for assisting to “map out the market” to help the business better understand its target market and market penetration. The quality of these lists and research defines the effectiveness of our prospecting. Ultimately, the role will boost sales by generating pipeline leads and contribute to our long-term business growth and make an impact on the success of the organisation.

Responsibilities

• Research and generate an accurate company and contact list of business leads, within the relevant target markets.
• Use LinkedIn or other online resources such as lead generation tools (Apollo & Zoom Info), checking websites, to gather the correct contact information.
• Be able to cold-call prospects to confirm the correct information or to get missing details, where required.
• Plan and manage activities to achieve the target for the required minimum number of contacts daily.
• Conduct thorough market research to identify target audiences, industry trends, and potential customer segments.
• Mapping of organisations to identify key decision-makers and influencers, as well as mapping targeted verticals and companies within those verticals based on provided specifications.
• Capture the correct information into the Customer Relationship Management (CRM) system.
• Record contact lists in Excel database ensuring accurate entries.
• Maintain accurate and organized lead databases and CRM systems.
• Collaborate with the sales team to understand their requirements and provide them with qualified leads.
• Stay updated with industry trends and sales techniques to continuously improve lead generation strategies.
• From time to time be responsible for following up with event and webinar bookings
• From time to time, be responsible with assigning qualifying leads.
• Assist with identifying leads and understanding leads.
• Enriching data by ensuring that the CRM system (Salesforce) is accurately updated with all necessary information.
• Assist with general market research, this could include competitor and vendor research and analysis.
• Develop and maintain excellent product knowledge and market knowledge to assist with market understanding.
• Collaborate with team members to discuss research objectives and refine methodologies.
  
  

Minimum Requirements

• Secondary school diploma
• Prior professional work experience as an Administrator, Researcher or related field
• Basic computer proficiency (MS Office, Email, Excel etc.)
• Strong communication skills and attention to detail
• Self-starter with ability to work independently without micro-management, but also, a team player
• Ability to ask questions that demonstrate understanding
• Target-driven, dynamic, and confident, with a proven track record
  
  

Preferred Requirements

• Bachelor’s degree in marketing, Business Administration, Communications or similar field of study or equivalent experience
• Experience with CRM software is an advantage
• Prior sales experience
• Financial Institution expertise
• Experience working in SaaS or professional services company
  
  

If you thrive in a high-energy, entrepreneurial environment, we invite you to share your passion, ideas and excitement at nCino.

nCino provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran status, disability, genetics or other protected groups. In addition to federal law requirements, nCino complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

nCino is committed to the full inclusion of all qualified individuals. As part of this commitment, nCino will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact us at [e-mail].

Our commitment to inclusion and equality includes a strong belief that the diversity of our team is instrumental to our success. We strive to create workplaces where employees are empowered to bring their authentic selves to work.