Lead: Copywriter

Capitec; Stellenbosch; On-site; ZAR 700,000 - 900,000; Full time

Job summary

A leading bank in South Africa is seeking a Senior Copy Lead to produce high-quality content and mentor a team of copywriters. The ideal candidate will have over 7 years of experience in copywriting with a strong portfolio. Responsibilities include ensuring brand consistency and enhancing content strategies. The role requires excellent communication and leadership skills, and knowledge of SEO best practices is desirable.

Qualifications

• 7+ years of experience in copywriting, with strong expertise in multi-channel content creation.
• Proven ability to balance hands-on copywriting with team support and creative leadership.
• Strong portfolio showcasing a range of writing styles and strategic thinking.

Responsibilities

• Produce high-quality content while guiding and supporting a team of copywriters.
• Mentor writers and refine content strategies.
• Ensure messaging remains compelling, clear, and impactful.

Skills

Communications Skills

Presentation Skills

Computer Literacy (MS Word, MS Excel, MS Outlook)

Attention to Detail

Problem solving skills

Interpersonal & Relationship management Skills

Commercial Thinking Skills

Project Management Skills (Methodology Specific)

Planning, organising and coordination skills

Education

Grade 12 National Certificate / Vocational

A relevant tertiary qualification in Communication or Copywriting

Tools

Content management systems

Microsoft Office

Job description

Apply By

We're on the lookout for energetic, self-motivated individuals who share our passion for service in the banking industry. To be part of the journey, follow the steps below:

• To see what life at Capitec is all about and complete a short assessment, please click here!
• Once you have completed the above finalize your application by clicking apply below.
  
  

Purpose Statement

The Copy Lead is a senior copywriting role responsible for producing high-quality content while guiding and supporting a team of copywriters. This role sets the

creative standard for copy, ensuring brand consistency and strategic alignment across all platforms. The Copy Lead plays a key role in mentoring writers, refining

content strategies, and ensuring that Capitec’s messaging remains compelling, clear, and impactful.

Experience

7+ years of experience in copywriting, with strong expertise in multi-channel content creation

• Proven ability to balance hands-on copywriting with team support and creative leadership
• Experience working in financial services, technology, or consumer brands is advantageous
• Strong portfolio showcasing a range of writing styles and strategic thinking
• Knowledge of content strateg, and SEO best practices is desirable
  
  

Qualifications (Minimum)

• Grade 12 National Certificate / Vocational
• A relevant tertiary qualification in Communication or Copywriting
  
  

Qualifications (Ideal Or Preferred)

Knowledge

• Strong creative and strategic thinking skills
• Exceptional writing, editing, and proofreading abilities
• Ability to provide constructive feedback and guidance to copywriters
• Excellent stakeholder management and communication skills
• Proficiency in Microsoft Office, content management systems, and collaboration tools
• Essential: Leadership (non-managerial), creativity, collaboration, adaptability, problem-solving
• Desirable: Data-driven content optimisation, strategic content planning
  
  

Skills

• Communications Skills
• Presentation Skills
• Computer Literacy (MS Word, MS Excel, MS Outlook)
• Attention to Detail
• Problem solving skills
• Interpersonal & Relationship management Skills
• Commercial Thinking Skills
• Project Management Skills (Methodolgy Specific)
• Planning, organising and coordination skills
  
  

Conditions of Employment

• Clear criminal and credit record
• A valid driver's license and own vehicle is required
• Contactable via own mobile phone
  
  

Capitec is committed to diversity, applications to this position will strictly be considered in support of our employment equity goals.