Lead Content Creator

Placements24; LegKraal Gate; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Competitive salary + bonus

Health, dental, and vision insurance

Generous paid time off

Job summary

Placements24 in Mahikeng seeks an innovative Lead Content Creator to drive the digital content strategy. You will conceptualize, produce and manage engaging content across social media, websites, and campaigns, leading a creative team to ensure alignment with brand messaging and audience resonance.

You will steer diverse content formats—blogs, videos, posts, infographics, and podcasts—while optimizing the content calendar and performance using SEO best practices.

Qualifications

• 5+ years in content creation/marketing with leadership experience.
• Proven ability to develop and execute content strategies across multiple platforms.
• Excellent writing, editing, and storytelling skills with a strong eye for visuals.
• Proficiency with CMS and social media management tools and basic SEO knowledge.

Responsibilities

• Develop and execute a comprehensive content strategy aligned with marketing goals and brand voice.
• Lead and mentor a team of content creators, including writers, graphic designers, and videographers.
• Oversee creation of diverse formats: blogs, videos, social posts, infographics, podcasts.
• Manage content calendar to ensure timely, consistent publication across channels.
• Analyze content performance metrics and use insights to optimize future content strategies.

Skills

Content strategy

Team leadership

CMS

SEO

Writing/Storytelling

Tools

CMS

Social media tools

Job description

About the Role

Our client is seeking an innovative and experienced Lead Content Creator to drive their digital content strategy in Mahikeng . This role involves conceptualizing, producing, and managing engaging content across various platforms, including social media, websites, and marketing campaigns. You will lead a creative team, ensuring that all content aligns with brand messaging and resonates with the target audience. This is a fantastic opportunity to shape the narrative and visual identity of the brand, working within a fast-paced and dynamic environment in the arts and entertainment sector, fostering creativity and engagement.

Key Responsibilities

• Develop and execute a comprehensive content strategy aligned with marketing goals and brand voice.
• Lead and mentor a team of content creators, including writers, graphic designers, and videographers.
• Oversee the creation of diverse content formats, such as blog posts, videos, social media updates, infographics, and podcasts.
• Manage the content calendar, ensuring timely delivery and consistent publication across all channels.
• Analyze content performance metrics and use insights to optimize future content strategies for maximum impact and reach.

Requirements

• Minimum of 5 years of experience in content creation, marketing, or a related field, with proven leadership experience.
• Demonstrated success in developing and executing engaging content strategies across multiple platforms.
• Excellent writing, editing, and storytelling skills, with a keen eye for visual aesthetics.
• Proficiency with content management systems (CMS) and social media management tools.
• Strong understanding of SEO principles and digital marketing best practices within the media industry .

Benefits

• Competitive salary and annual performance-based bonus.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and holiday benefits.
• Opportunities for professional development and attending industry conferences.
• A collaborative and forward-thinking work environment in Mahikeng .