Junior Paid Media Strategist: AI-Driven DTC Growth

Kontak Recruitment; Noord-Kaap; Sur place; ZAR 279 000 - 335 000; Plein temps

Résumé du poste

Kontak Recruitment in Cape Town is looking for a Junior Media Buyer to manage and optimise Meta, Google and TikTok campaigns for established international DTC e-commerce pet food brands. The role offers a permanent position with a monthly package of R25 000–R30 000 CTC and the chance to grow in paid media analytics.

You will develop skills in creative testing, funnel optimisation, performance analysis and AI‑driven marketing, working closely with the Performance Marketing Manager and wider team

Qualifications

• Degree in Marketing, Business or related field, or equivalent experience.
• 2 years’ paid media, media buying or performance marketing within DTC or e-commerce brands where revenue growth depended on analytical decisions.
• Strong knowledge of Google Ads, Meta Ads and TikTok Ads.
• Experience with A/B testing and performance optimisation.
• Some experience using AI tools
• Strong understanding of performance metrics including ROAS, CAC and LTV
• Strong organisational and time management skills
• Detail-oriented and comfortable working with advertising platform interfaces
• Able to manage multiple campaigns and deadlines consistently
• Able to work collaboratively with the Performance Marketing Manager and wider team
• Willing to learn and apply new AI tools within daily performance marketing activities
• Available to work UK-aligned working hours.

Responsabilités

• Grow your paid media career working across established international DTC e-commerce pet food brands.
• Manage and optimise Meta, Google and TikTok campaigns while developing skills in creative testing, funnel optimisation, performance analysis and AI-driven marketing.

Connaissances

Campaign management

Analytical thinking

Time management

Collaboration

AI tools usage

Formation

Degree in Marketing, Business or related field

Equivalent experience

Outils

Google Ads

Meta Ads

TikTok Ads

Description du poste

Kontak Recruitment in Cape Town is looking for a Junior Media Buyer to manage and optimise Meta, Google and TikTok campaigns for established international DTC e-commerce pet food brands. The role offers a permanent position with a monthly package of R25 000–R30 000 CTC and the chance to grow in paid media analytics.

You will develop skills in creative testing, funnel optimisation, performance analysis and AI‑driven marketing, working closely with the Performance Marketing Manager and wider team