Integrated Marketing Manager - Child (South Africa offer)

Microsoft; Johannesburg; Hybrid; ZAR 600,000 - 800,000; Full time

Job summary

A leading technology company is seeking an Integrated Marketing Manager in Johannesburg, South Africa. The role involves defining and executing integrated marketing plans, optimizing strategies through data analysis, and managing marketing budgets. Strong experience in digital marketing and event management is essential. This position offers flexibility to work up to 50% from home, contributing to an inclusive and innovative company culture.

Qualifications

• Experience in integrated marketing (campaign planning and execution).
• Experience working in regional cross-functional teams.

Responsibilities

• Define the local solution area marketing plan aligning with regional strategies.
• Develop and optimize the marketing plan based on data insights.
• Manage the solution area marketing budget ensuring compliance.

Skills

Integrated marketing

Event management

Program management

Communication skills

Education

Bachelor's Degree in Business, Marketing, or related field

Experience in digital marketing

Job description

Overview

The Sales Enablement & Operations (SE&O) team plays an essential role in translating Microsoft’s Commercial Strategy into a local execution plan and driving operational excellence to achieve the greatest results possible. Our team drives cross-Region, cross-Area, and cross-Subsidiary insight and execution excellence, bringing strategy and priorities to life by accelerating the pace of transformation and enabling Microsoft to deliver business impact at scale.

Within SE&O, the Central Marketing Organization (CMO) inspires, acquires, and engages Microsoft customers & partners by driving integrated marketing strategy and plans to achieve business growth objectives. CMO accelerates the region’s growth agenda by driving customer-centric, digitally connected integrated marketing plans aligned to global marketing strategy and standardized marketing engines. CMO drives connected customer experiences and data-driven storytelling, creating Microsoft brand love, and enabling sellers to deliver revenue.

We are looking for a highly motivated Integrated Marketing Manager, responsible for all CSA CMO activities in the Republic of South Africa.

The Integrated Marketing Manager (IMM) leads integrated marketing strategies and plans, leveraging and scaling global and regional go-to-market approaches and augmenting with local activities to deliver customer experiences that drive business outcomes (including customer acquisition, nurture, and consumption). You will be known as the marketing expert across solution areas, using data and insights to ensure positioning and messaging is clear, distinctive, and differentiated by audience, and educates our customers on how they can achieve more with Microsoft products. You are an evangelist of marketing transformation, responsible for landing the cutting-edge marketing innovations developed at Microsoft for your region. You will have the opportunity to develop your leadership skills by advising Sales and Marketing leaders on marketing strategy. As a strong advocate for connected sales and marketing, you will partner with senior leaders in the Republic of South Africa across Sales and Marketing, helping stakeholders understand the impact marketing is driving and inspiring sellers to act on marketing signals. You will work with Integrated Marketers and Marketers across EMEA, contributing to learnings and optimization by sharing best practices and providing feedback from your region.

This role requires an ability to operate in a fast-paced and often ambiguous environment. The ideal candidate will operate with a growth mindset, embrace change when it arises (agility and flexibility are key), and at times work on projects outside of their role scope, such as AI Tours and strategic programs.

This role offers flexibility to work up to 50% from home.

Microsoft’s mission is to empower every person and organization to achieve more. As employees, we come together with a growth mindset, innovate to empower others, and collaborate to achieve shared goals. We uphold values of respect, integrity, and accountability to foster an inclusive culture where everyone can thrive at work and beyond.

Qualifications

• Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND experience in integrated marketing (campaign planning and execution, digital marketing), event management, program management, or marketing operations (including campaign reporting and analysis).
• Experience working in regional cross-functional teams, with strong coordination skills, and the ability to manage dependencies and align goals across diverse functions and cultures.

Responsibilities

1. Integrated Marketing Planning: Define the local solution area marketing plan leveraging regional strategy, execution frameworks, and marketing technology to drive business priorities through local marketing engines (digital, social, email, events). Align marketing tactics with objectives (acquisition, nurture, re-engagement), focusing on outcomes and metrics. Collaborate with regional stakeholders to ensure the marketing plan aligns with strategy and capabilities, embracing regional programs and addressing local business priorities. Share feedback on plan quality.
2. Integrated Marketing Execution: Develop, implement, and optimize the marketing plan based on customer insights, segmentation tools, and performance metrics. Continually improve customer experiences by optimizing segments, spend, and digital channels, ensuring compliance with policies like privacy, accessibility, and brand standards.
3. Data-Driven Decision Making and Performance Management: Use data and dashboards to optimize marketing strategies and demonstrate impact. Inspire sellers and leaders to act on marketing signals, build pipelines, and develop strategic responses based on market data.
4. Budget Management: Manage the solution area marketing budget for your subsidiary, ensuring adherence to budget principles, seasonal spend guidelines, and compliance standards.