Hybrid E-commerce Growth & ROI Marketing Leader

Placements24

Paarl

Hybrid

ZAR 600,000 - 1,000,000

Full time

6 days ago

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Benefits offered by this job

Bonus potential

Hybrid work

Health benefits

Employee discount

Job summary

Placements24 in Paarl is seeking an experienced E-commerce Digital Marketing Manager to lead online marketing efforts. You will develop and execute integrated strategies across SEO, SEM, social media, email, and content to drive traffic and revenue for our e-commerce business.

You will oversee budgets, analytics, and performance reporting, manage paid media for ROI, and mentor a growing marketing team. Hybrid work with office presence in Paarl offers a hands-on leadership role in a dynamic,

Qualifications

Bachelor’s degree in Marketing, Business, or related field; MBA or Master’s degree is a plus.
5+ years of digital marketing experience with strong e-commerce focus.
Proven expertise in SEO, SEM, paid social, email marketing, and content marketing.
Strong analytics and ability to report on marketing metrics.
Excellent leadership, communication, and project management skills.

Responsibilities

Develop and implement integrated digital marketing strategies to achieve e-commerce sales targets.
Manage and optimize all paid media campaigns (PPC, social ads) for ROI and customer acquisition.
Oversee SEO strategy to improve organic rankings and drive traffic.
Lead development and execution of email marketing and lifecycle campaigns.
Manage social media presence to grow engagement and brand advocacy.
Analyze marketing performance data and provide actionable insights to leadership.