Hybrid Digital Content Strategist & Creator for Tourism

Placements24; Richards Bay; Hybrid; ZAR 420,000 - 600,000; Full time

Benefits offered by this job

Hybrid work model

Medical aid and pension facility

Generous annual leave

Job summary

Placements24 is seeking a Digital Content Creator & Strategist in Richards Bay, KwaZulu-Natal. You will craft compelling digital narratives across blogs, social media, websites, emails, and video scripts to elevate our online presence.

The role requires a strong portfolio, 3+ years in content creation/strategy, and proven SEO knowledge. A hybrid work model offers in-office collaboration with remote flexibility, supporting balanced lifestyle and growth in the tourism sector.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, Digital Media, or related field.
• Minimum of 3 years of digital content creation and strategy experience.
• Proven portfolio with written, visual, and video content.
• Proficiency with CMS like WordPress.
• Strong SEO knowledge and keyword research.
• Experience with social media management tools (Hootsuite, Buffer).
• Basic video editing skills (Premiere Pro, Final Cut Pro) advantageous.
• Excellent copywriting and editing with attention to detail.

Responsibilities

• Develop content calendar aligned with marketing objectives and brand voice.
• Create written and visual content for website, social media, blogs, and emails.
• Produce engaging video content, including short clips and longer stories.
• Optimize content for SEO to boost organic visibility and traffic.
• Manage social channels, foster community engagement and respond to inquiries.
• Analyze content performance with Google Analytics and social insights.
• Collaborate with marketing to brainstorm new content ideas and campaigns.
• Stay updated on digital marketing trends and best practices.
• Ensure brand consistency across all outputs.
• Assist in developing digital advertising assets.

Skills

Content strategy

SEO

Social media management

Copywriting

Video storytelling

Project management

Independent work

Education

Bachelor's degree in Marketing/Communications/Digital Media

Tools

WordPress

Hootsuite

Buffer

Adobe Premiere Pro

Final Cut Pro

Canva

Adobe Photoshop

Job description

Placements24 is seeking a Digital Content Creator & Strategist in Richards Bay, KwaZulu-Natal. You will craft compelling digital narratives across blogs, social media, websites, emails, and video scripts to elevate our online presence.

The role requires a strong portfolio, 3+ years in content creation/strategy, and proven SEO knowledge. A hybrid work model offers in-office collaboration with remote flexibility, supporting balanced lifestyle and growth in the tourism sector.