Head of Sales - Engineering SaaS (CPT)

Datafin; Milnerton; On-site; ZAR 1,500,000 - 2,500,000; Full time

Job summary

A leading company in sustainable Solar Energy is seeking a Head of Sales to drive revenue growth through strategic sales initiatives. The ideal candidate will have over 7 years of B2B SaaS sales experience, including successful engagement with technical buyers and establishing sales pipelines in growth markets. This role will encompass leadership in cross-functional collaboration, customer acquisition, and strategy formulation to enhance overall company performance.

Qualifications

• 7+ years of B2B SaaS sales experience.
• Experience selling to technical buyers in sectors like Energy or Infrastructure.
• Strong communication and storytelling skills.

Responsibilities

• Design and own the sales strategy aligned with company goals.
• Identify and close deals with target customers in Solar PV.
• Develop a scalable sales playbook and recruit high-performing sales talent.

Skills

B2B SaaS sales

Sales strategy design

Customer acquisition

Relationship building

Cross-functional collaboration

Job description

ENVIRONMENT:

LEAD revenue growth by building and executing on the go-to-market strategy as the next Head of Sales – Engineering SaaS wanted by a provider of sustainable and cost-effective Solar Energy to join its team. This will include setting strategy, generating pipeline, closing key accounts, and eventually building out a team. You’ll work cross-functionally with Marketing, PR, Product, and Development to ensure a cohesive and high-impact customer journey. The ideal candidate must have at least 7+ years of B2B SaaS sales experience, including closing complex deals and building go-to-market functions & experience selling to technical buyers (Engineers, Developers, Project Managers) in sectors like Energy, Infrastructure, or Enterprise SaaS. You will also need a track record of driving revenue in new markets and building cross-regional sales and in recording successful sales in at least one of the EU or US markets.

DUTIES:

Sales Leadership & Strategy -

• Design and own the sales strategy aligned with company growth goals and market dynamics.
• Prioritise entry and growth in EU, US, MENA, and SSA markets based on demand and opportunity size.
• Establish and manage the sales pipeline using CRM systems and outbound sales tools to drive sales growth and expansion.
• Develop and agree on clear KPIs with the CEO and report regularly to the leadership team.

Customer Acquisition & Relationship Building -

• Identify, engage, and close deals with target customers, including Developers, EPCs, IPPs, and Consultants, in the Solar PV industry.
• Lead consultative sales processes, understanding both commercial and technical buying drivers.
• Represent the brand at industry events, trade shows, and conferences globally.

Cross-functional Collaboration -

• Work closely with the existing Marketing, Brand, and PR team to align messaging, campaigns, and funnel strategies.
• Collaborate with Product and Engineering to understand the platform, provide feedback, and influence roadmap decisions based on customer needs.
• Help shape onboarding, support, and customer success strategies for long-term retention.

Process & Team Development -

• Develop a scalable sales playbook and refine it based on performance and feedback.
• Recruit, coach, and manage high-performing sales talent as the company scales.

REQUIREMENTS:

• 7+ Years of B2B SaaS sales experience, including closing complex deals and building go-to-market functions.
• Experience selling to technical buyers (Engineers, Developers, Project Managers) in sectors like Energy, Infrastructure, or Enterprise SaaS.
• Track record of driving revenue in new markets and building cross-regional sales.
• Track record in successful sales in at least one of the EU or US markets.
• Excellent communication and storytelling skills – able to work with marketers, PR, and technical teams.
• Deep empathy for customers and strong product acumen.
• Entrepreneurial mindset, capable of thriving in a lean, fast-moving startup.

Nice-to-haves –

• Familiarity with Solar PV development, Engineering software, or Energy industry workflows.
• Experience in early-stage SaaS, especially with ARR $1M.
• Based in Cape Town or willing to spend a significant amount of time there.

While we would really like to respond to every application, should you not be contacted for this position within 10 working days please consider your application unsuccessful.

COMMENTS:

When applying for jobs, ensure that you have the minimum job requirements. OnlySA Citizens will be considered for this role. If you are not in the mentioned location of any of the jobs, please note your relocation plans in all applications for jobs and correspondence. Apply here [URL Removed] OR e-mail a Word copy of your CV to [Email Address Removed] and mention the reference number of the job.

Desired Skills:

• Head
• of
• Sales