Head of Marketing - Social Media

ABC Worldwide; Durban; On-site; ZAR 500,000 - 800,000; Full time

Job summary

A leading BPO company is seeking a Head of Social Media to drive their LinkedIn content strategy. This role involves building brand presence, engaging with B2B audiences, and showcasing the company's culture and industry insights. The ideal candidate is strategic, creative, and skilled in content management, with a deep understanding of BPO dynamics.

Benefits

Front-row seat to the global BPO and CX industry

Freedom to own the brand’s social voice

Work closely with the executive team

Competitive compensation

Qualifications

• Proven experience in LinkedIn management for BPO.
• Insight into BPO, customer service, or remote team dynamics.
• Ability to manage the full content process.

Responsibilities

• Own and develop the BPO’s social media voice focused on LinkedIn.
• Create daily/weekly posts and collaborate with leadership.
• Track performance based on engagement metrics.

Skills

Writing skills

Storytelling skills

Organization

Design insights

Job description

Job Title : Head of Social Media (LinkedIn-Focused) - BPO

Role Overview

We’re looking for a strategic, creative, and results-driven Head of Social Media to own and execute our LinkedIn content strategy. You’ll build brand presence, drive B2B engagement, and support lead generation by showcasing our people, culture, case studies, and industry insights.

Key Responsibilities

• Own and develop the BPO’s social media voice , primarily focused on LinkedIn
• Create daily / weekly posts (articles, thought leadership, highlights, etc.)
• Collaborate with leadership to amplify our story and value proposition
• Track performance and optimize based on reach, engagement, and conversion metrics
• Ensure all content is aligned with brand tone, voice, and commercial goals
• Manage LinkedIn ads in partnership with the media team (optional, depending on experience)

What We’re Looking For

• Proven experience on LinkedIn management for a BPO
• Strong writing and storytelling skills — you can make complex services relatable
• Eye for design and brand consistency (bonus if you can use Canva or basic design tools)
• Insight into BPO, customer service, or remote team dynamics
• Highly organized and self-managed : you can own the full content process, from idea to posting

What You’ll Get

• A front-row seat to the global BPO and CX industry
• Freedom to own the brand’s social voice
• Work closely with the executive team
• Competitive compensation

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