Growth Marketing Lead

Talent Sam; Durban; On-site; ZAR 500,000 - 750,000; Full time

Job summary

A leading marketing firm in Durban seeks an experienced marketing professional to drive customer acquisition and engagement through data-driven strategies. The role requires a Bachelor's degree in Marketing and 4–7 years of growth marketing experience. Responsibilities include campaign development, market analysis, and collaboration with teams to optimize messaging and conversion rates.

Qualifications

• 4–7 years of experience in growth marketing.
• Strong leadership skills.

Responsibilities

• Develop and execute multi-channel marketing campaigns.
• Analyze market trends to inform strategy.
• Collaborate with sales and product teams.

Skills

Customer acquisition

Marketing campaign execution

Data analysis

Project management

Education

Bachelor's degree in Marketing or related field

Tools

HubSpot

Google Analytics

Job description

Overview

Objective: Drive customer acquisition and engagement through data-driven marketing strategies.

Key Responsibilities

• Develop and execute multi-channel marketing campaigns including LinkedIn, webinars, digital advertising.
• Analyze market trends to inform strategy.
• Collaborate with sales and product teams to align messaging.
• Optimize marketing funnel to improve conversion rates.

Qualifications

• Bachelor's degree in Marketing or related field.
• 4–7 years of experience in growth marketing.
• Proficiency in HubSpot, and additional digital marketing tools and analytics platforms like Google Analytics.
• Strong leadership and project management skills.