Group Marketing Manager – AEGMM

Armstrong Appointments; Cape Town, Johannesburg; On-site; ZAR 700 000 - 1 000 000; Full time

Job summary

A leading recruitment firm is seeking a strategic Group Marketing Manager to oversee marketing activities for the motor retail division. The role involves leading initiatives, managing teams, and ensuring brand alignment across channels. Candidates must have 8–10+ years in marketing management, preferably in retail or automotive. The position offers a compelling salary range of R700 – R1 million CTC pa.

Qualifications

• 8–10+ years of experience in marketing management, preferably within retail or automotive environments.
• Proven success in developing end-to-end marketing strategies.

Responsibilities

• Oversee and orchestrate marketing activities across digital and offline channels.
• Manage and guide all Below the Line (BTL) and Above the Line (ATL) marketing.
• Lead implementation of CRM and marketing-related systems.

Skills

Leadership

Digital marketing

Project management

Stakeholder management

Education

Bachelor’s degree in Marketing, Business, or related field

Job description

We are seeking a highly motivated and skilled Group Marketing Manager to join a dynamic team and manage all marketing activities for their motor retail division.

Main job function

We are seeking a strategic and experienced Group Marketing Manager to oversee and orchestrate all marketing activities across digital and offline channels.

This individual will not be executing daily tasks but will lead, guide, and ensure excellence across all brand marketing initiatives, managing service providers and internal teams to deliver measurable growth and brand leadership. This position requires visionary leadership, strong commercial acumen, and the ability to translate business objectives into effective marketing strategies that elevate our brands and drive tangible results.

Take complete ownership of all marketing and communication channels, ensuring consistency, efficiency, and alignment with brand goals.
Manage and guide all Below the Line (BTL) digital channels, Above the Line (ATL Marketing) and Through the Line (TTL) marketing.
Lead implementation and management of CRM, leads management and all marketing-related systems.
Strengthen customer communication and community management across all digital physical touchpoints.

Qualifications

Bachelor’s degree in Marketing, Business, or related field (postgraduate degree advantageous).

Experience/Criteria

• 8–10+ years ‘experience in marketing management, preferably within retail, automotive or franchise environments.
• Proven success in developing and leading end-to-end marketing strategies that drive measurable growth.
• Strong understanding of both digital (SEO, PPC, social media, analytics) and traditional marketing disciplines.
• Exceptional leadership, communication, and stakeholder management skills.
• Commercially astute, data-driven, and detail-oriented with strong project management capabilities.
• Solid understanding of CRM systems and digital transformation initiatives.

Remuneration:

R700 – R1 million CTC pa

A Consultant will be in touch if you are shortlisted for the position. Please consider your application unsuccessful should you not have been contacted within 2 weeks. We will keep your CV on our database and contact you should you match the criteria of any other vacancies.