General Marketing Manager

Medi Clinic; Stellenbosch; On-site; ZAR 700,000 - 1,000,000; Full time

Job summary

A healthcare organization in Stellenbosch is seeking an experienced marketing leader to oversee strategic marketing initiatives. The ideal candidate will have over 10 years of progressive experience in marketing leadership, with a strong background in B2C marketing within regulated industries. This role offers a permanent position with opportunities for team leadership and organizational growth.

Qualifications

• Minimum 10 years of progressive experience in marketing leadership.
• Proven experience managing large teams with diverse marketing functions.
• Experience in B2C marketing in healthcare, retail, telecoms, or financial services.

Responsibilities

• Lead and oversee the development and execution of a comprehensive marketing strategy.
• Develop, lead, and execute the national marketing strategy.
• Build and lead a high-performing marketing team.

Skills

Strategic Brand Management

Omni-Channel Campaign Management

Marketing Strategy & Planning Support

Performance Measurement & Reporting

Cross-Functional Collaboration

CRM and Consumer Data Insights

Data Management & Analytics

Stakeholder Engagement & Influence

B2C Sales & Lead Management

Digital & Social Media Marketing

Education

Bachelor’s Degree in Marketing, Communications, Business

Postgraduate Qualification in Marketing

Professional certifications in Digital Marketing

Job description

| Stellenbosch | South Africa

Closing date: 07/08/2025
Number of positions: 1
Recruiter name: Marlyn Donny Foster
Reference number: 61822
Permanent

Please note if you are an internal employee on a fixed term contract please apply using an external candidate profile and not your employee profile

MAIN PURPOSE OF JOB

To lead and oversee the development and execution of a comprehensive marketing strategy that connects integrated marketing campaigns, marketing technology, customer experience, reputation management and content to achieve strategic business goals and deliver measurable commercial outcomes.

KEY RESPONSIBILITY AREAS

• Provide strategic and operational leadership and oversight across integrated marketing campaigns, marketing technology and analytics, customer experience, reputation management and content.
• Develop, lead, and execute the national marketing strategy in alignment with group objectives and market dynamics.
• Lead stakeholder engagement that amplifies marketing impact and supports organisational objectives. Represent Marketing at executive and cross-functional forums.
• Build and lead a high-performing, future-ready marketing team that delivers strategic impact and fosters organisational growth.
• Ensure robust governance, regulatory compliance, and risk management across all marketing operations.
• Oversee financial governance and optimise return on investment across the marketing function.

REQUIRED EDUCATION

Essential Education:

• Bachelor’s Degree in Marketing, Communications, Business, or related field

Desired Education:

• Postgraduate Qualification in Marketing, Strategic Management, or MBA
• Professional certifications in Digital Marketing, CRM, or Brand Strategy

REQUIRED EXPERIENCE

Essential Experience:

• Minimum 10 years of progressive experience in marketing leadership
• Proven experience managing large teams with diverse marketing functions
• Experience in B2C marketing in healthcare, retail, telecoms, or financial services

Experience:

• Experience in private healthcare or a highly regulated service industry

REQUIRED JOB SKILLS AND KNOWLEDGE

• Strategic Brand Management
• Omni-Channel Campaign Management
• Marketing Strategy & Planning Support
• Performance Measurement & Reporting
• Cross-Functional Collaboration
• CRM and Consumer Data Insights
• Data Management & Analytics
• Stakeholder Engagement & Influence
• B2C Sales & Lead Management
• Digital & Social Media Marketing

All applicants will be considered, with the understanding that preference will be given in accordance with the Employment Equity Plan of Mediclinic Southern Africa, as well as internal applicants/employees that meet the minimum requirements.

Please note if you are an internal employee on a fixed term contract please apply using an external candidate profile and not your employee profile